Be Battle Ready Podcast: Episode #28 - Rytis Lauris (Omnichannel Marketing)

Summary: Be Battle Ready Podcast: Episode #28 - Rytis Lauris (Omnichannel Marketing)<br><br><br>On Today’s Episode, I sit down with Rytis Lauris the co-founder and CEO of Omnisend, the<br>powerful marketing automation platform that’s focused on moving eCommerce marketers beyond the generic email marketing tools. With a mind seemingly crafted for business<br>and an eye to the future, Rytis has gained notoriety within<br>the eCommerce community for his insights on omnichannel<br>and the future of eCommerce. He believes that rich<br>customer data and an omnichannel approach empowers<br>eCommerce businesses to generate more sales by sending<br>highly personalized messages via various channels,<br>including email, SMS, Facebook ads, Google retargeting and<br>others. Omnisend is a bootstrapped business and successful<br>without any additional investments, and has become a<br>top-rated app in the Shopify App store and has been listed<br>in the G2’s selection of the Top 50 Products for Marketers<br>2019 and the Top 100 Software Companies in EMEA.<br><br>Today’s Topics <br>What is omnichannel marketing and why is it so<br>effective?<br>Why should eCommerce marketers rely on<br>omnichannel marketing?<br>Why isn’t email marketing alone effective<br>anymore?<br>What channels are the most effective?<br>How can personalized messaging improve<br>eCommerce sales?<br><br><br>Connect with Rytis Lauris<br><br>WWW.OMNISEND.COM | <a href="mailto:RYTIS@OMNISEND.COM">RYTIS@OMNISEND.COM</a> | <a href="mailto:VETA@OMNISEND.COM">VETA@OMNISEND.COM</a><br><br><a href="https://www.facebook.com/omnisend/" rel="noopener">https://www.facebook.com/omnisend/</a><br><br><a href="https://www.instagram.com/omnisend/" rel="noopener">https://www.instagram.com/omnisend/</a>