208 - Use game techniques to increase engagement: Tom talks Gamification
Summary: Gamification. Now it's not always about playing games. It has to do with ways you can get people to engage with your content. Now there's lots of ways to add gamification to your content. But before we get into seven or eight of them, I want to tell you about the psychology of getting people to do things. This is somewhat the basis of gamification and anytime you want to get a certain behavior out of someone else. This is really powerful stuff right here. So really pay attention to this.