BRYAN KRAMER | How to Increase Customers and Communities #002




Up In Your Business - Upper level thinking, being, and living! show

Summary: My guest today, Bryan Kramer, is the CEO of PureMatter, an award winning global digital agency based in Silicon Valley. He’s a social strategist, TED speaker and recent author of the acclaimed book: Human to Human #H2H. Most recently… he interviewed 250 professionals in research of his newest book, “Shareology: How sharing powers the human economy”.<br> <br> We discuss how all of us want to connect, feel we have value. Yet, many brands and marketers still broadcast messages lacking empathy, relevance, and engagement.<br> <br> Today, we reveal why people share content and how you can connect and communicate with your community more effectively.<br> <br> In This Episode, You'll Learn:<br> <br> Human to Human book launch<br> What, what, how, and why people share<br> How sharing is a learned behavior<br> How sharing can change your future<br> The critical principles of our “social body language”<br> Delivering unexpected value<br> The psychology behind why we share<br> The power of emotion in social sharing<br> The act of active listening, looking people in the eye digitally<br> Creating a “Thank You” department<br> and more!