162: How To Leverage Influencer Marketing To Grow Your Brand With Jessica Thorpe Of Gen.Video




The My Wife Quit Her Job Podcast With Steve Chou show

Summary: Today I am thrilled to have Jessica Thorpe on the show. Jessica is the President of Gen.Video which is a site that matches businesses to influencers especially in the video space. Now if you’ve been selling anything online, you know that influencer marketing is huge. One of my prior guests Emmanuel Eleyae in episode 57 used You Tube influencers to generate 65K in 4 months and is now making 7 figures. Anyway, Jessica’s company Gen.video is at the forefront of influencer marketing and we’re going to pick her brain today about the best ways to leverage influencers to promote your business.