160: A Deep Dive Into Running Amazon Sponsored Ads With Jeff Cohen And Brandon Checketts

Summary: Today I’m thrilled to have both Jeff Cohen and Brandon Checketts on the show. Now Jeff has already been on the podcast in episode 120 where we talked about reviews and how to get ranked in Amazon. But today we are blessed to have Brandon Checketts on the show as well. Brandon is actually the founder of Seller Labs and was the original programmer and developer of Feedback Genius and Ignite. What I like about Jeff and Brandon is that they are always on the ball when it comes to Amazon and I wanted them on the show to talk about the product launch process especially in regards to Amazon sponsored ads. Enjoy the interview!