Is Content Marketing Worth the Work?




The Copyblogger Podcast: Content Marketing, Copywriting, and Social Media Marketing show

Summary: The reign of image/display/brand advertising (particularly for small businesses) is fading fast. You mute the ads during your favorite tv shows, or skip them entirely. You block banners on websites, or even skip those sites altogether. What’s a small business — or any size business — with tight budgets and tighter margins to do? There’sPlay Episode