151: 80/20 Sales and Marketing with Perry Marshall

PreneurCast: Entrepreneurship, Business, Internet Marketing and Productivity show

Summary: Perry Marshall, Adwords Expert and Author of “80/20 Sales and Marketing” talks to Pete about the 80/20 principle, how it can be applied to every part of a business, and why people often stop applying it too soon and miss out on the biggest wins. -= 7 Levers Report =- http://7leversreport.com - Find out more about the 7 Levers of business -= Links =- - Online http://www.perrymarshall.com - Perry’s Site http://www.sell8020.com - Direct link to the “Shipping Only” book offer. http://8020curve.com - 80/20 Online calculator tool - Books You can try out a lot of the books we recommend in audio format with Audible: http://audibletrial.com/preneurcast - Free trial with a free audio book download for PreneurCast listeners - Previous PreneurCast Episodes All previous episodes are available over at http://preneurmarketing.com along with show notes, links and full transcripts of each episode. -=- For more information about Pete and Dom, visit us online at http://preneurmarketing.com or drop us a line at: preneurcast@preneurgroup.com If you like what we’re doing, please leave us a review on iTunes or a comment on the Web Site at http://preneurmarketing.com