Summary: David J. Soler David is the host and founder of Relationship Marketing and Sales Podcast, where he talks about the power of building relationships and building your business online. David is also working with his other brand called FireFighterToolbox.com –a site all about building fire fighters and leaders in the fire service industry and helping them take their skills into the next level. In this episode, you’ll learn: How to start an information-based business? Know your passion, turn it into a business and add value to others Two Ultimate Reasons why buyers would buy your product When you can eliminate their pain point If you can help them improve the “thing” that they already have Know your niches; focus who you’re helping and how you could find them David’s story of how his brother’s expertise in training dogs turned in to a business Take an audio record of how your program works Identify the people who would be interested in your product Know where you could find your target market How to run a Consulting Business Creating a Coaching Program business Using Public Speaking as a business while promoting your other products and services (Ex: promotion of books, audios and blogs) Networking with like minded people Building a community with the same expertises as yours You’re POWER TEAM: The people or businesses with the same customers as yours (Ex: Dog Trainer and Veterinarian) Work together Exchange leads and referrals David talked more about his project for the Fire Fighter Community Taking fire fighters to the next level Conducting enhancement training Three ways to build your business Be the actual expert Be the reporter Be the successful student The difference between panic and fear David’s message for the listeners: “Understand fear. Embrace it. And move through that fear... In business, if we focus on other people and how we could help and serve them, that fear goes away.” Connect with David Soler at: Twitter: @_DavidJSoler, DavidJSoler.com, FireFighterToolBox.com Things to Remember: Understand the WHAT, WHO and HOW in your business Like minded people want to be around like minded people Get other people involved in your business Items Mentioned: BluelineK9.net –Michael Solar Think and Grow Rich by Napoleon Hill Millionaire Next Door
