304 – Michael Stelzner says… “Podcasting, Bar Nothing In Our Study, Is The Hottest Thing In 2013. Period!” – And So Much More!




The Cliff Ravenscraft Show - Mindset Answer Man show

Summary: I had an amazing experience at the Social Media Marketing World conference that was held last week in San Diego, California. In this episode, I share why this conference was not only a huge win for me, professionally, but I also share why it was a major win for Podcasting as an industry. The title of this episode is a direct quote from Michael Stelzner's keynote address. Social Media Examiner did a study to uncover new trends in social media marketing. In that study, they had asked "what social media networks are you're currently using" and "what are all the social media related tools that you are using?" The results showed that only 3% of marketers are currently using podcasting in their social media marketing strategy. However, 32% have a desire to learn how to use podcasting in their marketing efforts and 23% have plans to increase their podcasting activities in 2013. If you want to hear how this trip to San Diego was a massive success for me, personally, as a husband and father, then I encourage you to listen to episode 252 of Family From The Heart. That episode is posted at http://gspn.tv/ffth252.     Social Media Segment Erik Fisher joined me for an extended Social Media Segment this week. I shared how social networking doesn't always have to be one to many and how I am using unlisted YouTube videos as a one to one communication tool. We discussed the Huffduffer service and how you can use it to create a custom podcast feed of one-off audio content that you want to listen to in your podcast app. We also gave an update on what podcast apps we are using on our mobile phones these days.     Upcoming Event Schedule One of my favorite things about traveling to, and speaking at conferences, is meeting members of my community. I always make it a point to host a community meetup wherever I travel. Below is a list of events that you might be interested in. If you can make it to any of these events, I'd love to have the opportunity to meet you. If you are not able to attend the event, but are in that area, I'd still love for you to come to the personal community meetup that I will host in that town. SCORRE Conference May 6-9 - Orlando, FL Conference Link - http://ScorreConference.tv Affiliate Info: Use promo code "Cliff" to save $100 on registration! GSPN Community Disney Dream Cruise June 23 - 27 - Bahamas Full Details: http://gspn.tv/cruise Platform Conference November 3-5 - Dallas, TX Conference Link - http://PlatformConference.tv Affiliate Info: Use promo code "Cliff" to save $100 on registration!     Exclusive Audio Branding Package Opportunity I want to remind you that I have an exclusive audio branding package through Music Radio Creative that is only available to the Podcast Answer Man community. For only $449, you will get the following: A one hour 1-to-1 web meeting with Mike and/or Izabella to discuss your podcast’s exact audio needs and help design your audio brand. An amazing podcast intro with an introduction to your podcast and music bed. An exciting podcast outro with music and a call to action of your choice. Three jingles/bumpers that you can use to transition between segments, mention your website address, introduce interviews, features and more. Complete script writing service for all of your audio products. I encourage you to check out the commercial below and then click here to schedule your audio branding consultation today.     Shop With B&H Photo & Support Podcast Answer Man I am thrilled about the relationship that I have formed with the folks at B&H Photo, Video, & Pro Audio. They have amazing prices on podcast equipment and so much more. Best of all, their customer service is almost as good as my own. When placing an order through my affiliate link, you end up paying the same low price and I earn a generous commission. If you have used my affiliate link to make a purchase with B&H,