The Flipped Lifestyle Podcast

Need ideas on project management strategies for your online business? Listen in on how we help today's guests deal with project management to get more work done.   Joining us this week are Rebecca and Dan Dekker, an inspiring couplepreneur, who took the calculated leap and succeeded online. Rebecca is a mother, wife and PhD-prepared nurse researcher with years of expertise in reading research, evaluating and then summarizing it. She is also someone who had personally experienced both the wonders and horrors of childbirth. She had joined the Flip Your Life community because she needed the support to push through and succeed online and had been featured on the show early February 2016, where we shared our insight on how to transition from a launch model into a recurring revenue business. She had created evidencebasedbirth.com, a place loaded with tons of unbiased childbirth-related research content that’s paired with a supportive membership community, that aims to help educate families before they go into the hospital system. Managing the finances side of the business is her husband, Dan. He has an MBA and uses his expertise to allow Rebecca to focus on creating content and serving her members. They have close to 300 members and are looking into developing a plan to manage their growing community. We’re going to share our personal take on how to effectively delegate tasks in order to get more work done as well as dive into “The Open Hand Philosophy.” You seriously should not miss this! [Tweet "“You know it matters to them when they are investing their money on this.” - Shane"] [Tweet ""If you aren't sure about the next move, take baby steps." - Jocelyn"] [Tweet "“It takes a lot of hard work and time to become an overnight success.” - Shane"] You Will Learn: The advantage of being ad affiliate free Launch model vs membership model Delegating: How to let it go and still get more work done Project Management: Managing expectations The Open Hand Philosophy [Tweet "“You become the average of the people you are hanging around.” - Shane"] [Tweet "“Just know your numbers, know where you are, know where you want to be.” - Jocelyn"] Links and resources mentioned on today’s show: Rebecca’s First Member Call  Jeanette Stein’s Success Story  Jeanette Stein’s Website  Evan burse’s Website  Why we HATE the affiliate launch model  How to work together, without KILLIN’ each other  Flip Your Life community Flipped Lifestyle Patreon Page Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moments: The Living Room We got our dining table! Finally fixed the bedroom :-D Today's Can't Miss Moment is buying furniture fo...

Need ideas for your online marketing strategy? Listen in as we help today's guest with strategies for online marketing to grow her online business. Asking next level questions this week is an educator who truly believes that learning can be a blast, Flip Your Life community member and someone we've met in real life, Jacqueline Cushman. Jacqueline lives a simple and cozy life with Audrey, her lovely 8 year old daughter, in Bloomington, IN. She has a bachelor’s & master’s degree in journalism and education, with a wonderful day job at the local university. She has been working in the education scene for more than 20 years, exposed to countless programs and resources that only fuels her drive to discover and create more fun ways to teach children. After brainstorming with a friend, she decided to try and make online activity planners available for out-of-school programs and families. She is the proud owner of LessonZest.com, a place where you can find tons of amazing and engaging learning activities. She had officially launched her website in August 2016 and has had a successful kickoff. Fully live and with over 20 members, she wants to keep her community growing and is interested in reaching out to large enterprises that would benefit from her existing content. Join us as we help Jacqueline effectively target her expanding audience, we’ll share insight on finding the right VA and how to print course materials. Get ready for some next level flippin’! [Tweet "“It doesn’t matter who wants to throw money at you. Give them a target.” - Shane"] [Tweet "“You have to meet people in the middle, just go reach out to them.” - Jocelyn"] You Will Learn: * Avoiding the content trap * The advantages of Ad Targeting * Jocelyn’s 2 pronged approach * Setting up discounts & pricing tiers * Why it’s better to have a VA * Our take on printing course materials * Plus so much more! [Tweet "“You don’t just try to catch one fish and throw it in the bucket, when you clearly have a harpoon.” - Shane"] [Tweet "“The best answer is always to do what is best for your customer.” - Jocelyn"] Links and resources mentioned in today’s show: * Jacqueline’s Website * Elementary Librarian * US History Teachers * Flipped Lifestyle Patreon Page * BarkBox: Bandit’s Favorite Thing LOL Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moments: Today's Can't Miss Moment is getting our new puppy, Coco. My family always laugh at me because Bandit, of course, was our "free" dog.  He has now cost us probably thousands of dollars.  He went from just hanging out around our house like you could see his bones, and he is now receiving a BarkBox subscription every single month. We didn't want him to be lonely.  Shane thought it would be a good idea to get Coco, and Coco is actually a purebred chocolate lab, and we got her from a breeder in town.  She has been just the most adorable thing ever.

**Before anything else, we would like to apologize for some technical issues that affected audio quality at some point in this episode.  Although such issues do happen sometimes, it’s still going to be the same fun, information-packed online business podcast channel y’all enjoy and love.** Need ideas on how to improve retention? Listen in as we help today's guest with member retention in her online business. This week’s guest is a Flip Your Life community member who has recently launched her online accounting membership site, Rebecca Tervo. Rebecca has been married for 25 years and has 4 children. She is a Certified Public Accountant and also a Certified QuickBooks Online Proadvisor. She has been in the industry for two and a half decades, having worked closely with nonprofit organizations and small businesses. Her life reached a huge turning point, after losing her son to suicide. This made her realize how life is just too short to be doing a job you don’t like. She quit her job as Director of Finance for a non-profit and created LearnNonprofitAccounting.com, where she shares her non-profit accounting expertise to help accountants, bookkeepers and staff to keep up with tax guidelines and those dreaded forms. She joins us today to discuss several interesting topics, from encouraging and maintaining member participation to setting up an effective member nurture sequence as well as analyzing intended ad results. This is an action-packed episode from start to finish. Don’t miss it! :-D [Tweet ""Making your members have second thoughts is not the right way to grow an online business." - Shane"] [Tweet ""When people don't talk, they are actually saying something very, very loudly." - Shane"] [Tweet ""Just run something. Try it. Don't get too complicated. If it works, do it more." - Jocelyn"] You Will Learn: * How to encourage member participation in the forums * What are lurkers and why it’s not as bad as it sounds * Advantages of setting up a member nurture sequence * Analyzing conversion percentage * Plus so much more! [Tweet ""Keep doing, keep making, keep going." - Shane"] [Tweet ""Do what gets results for you." - Jocelyn"] [Tweet ""The key is finding the best starting point to start the avalanche." - Shane"] Links and resources mentioned in today's show: * Rebecca’s Website * Elementary Librarian  * US History Teachers * Flipped Lifestyle’s YouTube Channel * Flipped Lifestyle’s Patreon Page * Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air!  Can't Miss Moment: Today's Can't Miss Moment is Isaac's field trip with school.  They won a special attendance award at school so, they got to go to the local roller rink with their class.  We just found out about it, I messaged his teacher and I'm like, "Hey, do you need some help?" and she is like, "Yes."  We went to the roller rink, and we just took a Friday morning off, and headed on out there,

Need ideas on growing your sales funnel using Facebook Live? Listen in as we help today's guest take her online business to the next level with available strategic tools like Facebook Live. On this week’s episode, we have returning guest and super active Flip Your Life member, Karim Morato. Karim is a certified Spanish teacher who created her own website, Homeschool Spanish Curriculum, to make learning Spanish simple and meaningful for homeschooled students. She was featured on the show 8 months ago, when we helped her build the foundations for her online membership. Karim was also an active participant in our exclusive member mastermind. This helped her build a more interactive online platform to showcase her Spanish teaching expertise that attracted more homeschoolers to sign up as members. She recently started using Facebook Live to try and grow her leads through ads and by conducting short webinars. She is also developing a new course that she believes would branch out to a new set of learners, but needs more insight on how to pitch it in the right direction. Join us as we help Karim analyze options and see if a re-launch is what her online business needs to take it to the next level. Another information-packed episode, you do not want to miss! [Tweet "“It’s important to take action, especially if you get stuck.” - Shane"] [Tweet "“What we think people want, isn’t always what they want.” - Jocelyn"] You Will Learn: * The importance of knowing what your people want * How to grow leads using Facebook Live & webinars * Why you should take advantage of conferences * How to target different segments of your audience * Plus so much more! [Tweet "“Consistently communicating with your audience leads to bigger conversions.” - Shane"] [Tweet "“Get them to say your name and people would be aware of you.” - Jocelyn"] Links and resources mentioned in today’s show: * Karim’s First FL call * Flip Your Life community * Karim’s Website * Elementary Librarian * Flipped Lifestyle Patreon Page Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment Today's Can't Miss Moment is a snow day with the kids.  So far, we only actually had one snow day here in Kentucky.  But when we had that day, it was pretty awesome just to not have to worry about trying to find somebody to watch our kids, or having to take a day off work because the kids were at home.  Instead, we were able to stay right here in the house, we didn't have to get out where it was cold and yucky, and it was super, super cold that day.  Like, 10°F, something like that.  It was nice just to hang out here.  We did different things.  We did a snow day packet with the kids.  It's like work from school.  It we were able to work on that with them.  We played some computer games, because we're nerds like that.  It was a great day. You can connect with S&J on social media too!  

Need help choosing the direction of your online business? Listening in on today's episode might give you ideas as we help our guest navigate through his business and get a clearer direction for it. Joining us on air this week is FYL community member, Kevin DeWit. Kevin is a father who has always been fascinated with music, so fascinated that he had learned and developed his music mostly by himself. He became the family’s sole provider after losing his wife to cancer and has since been raising his wonderful kids on his own. He has 2 children, a son with autism and a daughter, diagnosed with Asperger’s. Time constraints and other demands from working full-time as a Network Engineer are slowly burning him out, so his goal is to make it online and get the freedom to be there for his kids. He created KdWMixingMastering.com, where he offers mixing, mastering and audio restoration services to people (mostly artists) who need help in achieving that professional sound. His music-oriented business has a lot of room to grow, but the frustration from its current lack of stability has led him to consider shifting skill sets. He has the IT know-how that may earn him his family's needed income online, although he isn't exactly as passionate about it as he is with music. Torn between two skills and pressed for time, we're going to help Kevin weigh in his options and explore the possibilities of scaling his online business. Everyone in the business has gone through this phase where they are presented with a fork in the road. Everybody has to decide at some point, and sometimes all it takes is a little push in the right direction. Tune in and learn how today's episode can help you navigate through yours. Don't miss it! [Tweet ""The price of doing it right does not come cheap." - Shane"] [Tweet ""Sometimes it’s not about what you choose, but that you chose." - Shane"] You Will Learn: * How to set an effective hourly rate * The value of time vs. money * What “Price Anchoring” is * How to turn good content into more opt-ins * And so much more! [Tweet ""Rearrange your puzzle pieces (eg. target or offer) to make it fit, instead of forcing it to." - Jocelyn"] [Tweet ""Some people have time, others have money, but it’s in taking action that you become successful." - Jocelyn"] Links and resources mentioned in today’s show: * Kevin’s Website * Kevin’s YouTube channel * Flip Your Life community * Flipped Lifestyle Patreon Page Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment: Today's can't miss moment is clearing off our schedule and taking our kids to the doctor.  The past couple of days, the kids have not been feeling really well, and we were waiting around to see if we really needed to take them to the doctor.  Today was the day that we thought we needed to do that.  Sometimes it's kind of hard because we did have a couple of podcasts that we needed to record today, and we had to move those around and we don't like to do that...

Need ideas on content management based membership to plan out your online business? Listening in on today's episode might give you ideas as we help our guest plan his online business. Our guest this week is the creator of Executor Help Network, Atty. David Harris. He has been listening to our podcasts since 2014 and had joined the Flip Your Life community to start his own online business. David has been practicing law for over 20 years. He primarily works on estate planning, probate and trust administration, where he helps the person in charge of the deceased person’s will understand the probate process and provide them with clear instructions to navigate through it. A couple of years ago, he had an idea of starting his own online business, an online community where people could go get information and access to tools that can help them through this life event. We’re going to help David work on the foundations needed to turn his idea into a feasible and sustainable online business. We’ll also be sharing our insight on how to proceed with a domain name, what a content management based membership is and make an online business road map. Don’t miss it! [Tweet "“Your experience is your unfair advantage.” - Shane"] [Tweet "“In times of crises, a community is important because people don’t want to feel alone.” - Shane"] [Tweet "“Take a piece of content, make it free & use that to make leads.” - Jocelyn"] [Tweet "“Get started, create solutions & keep evolving.” - Jocelyn"] You Will Learn: * Shane & Jocelyn’s insight on Domain Names * The importance of nailing down your offer * Advantages of a content management based membership * Creating an online business road map * Plus so much more! Links and resources mentioned on today’s show: * David’s Website * Flip Your Life community * Flipped Lifestyle’s Patreon Page Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment Today's Can't Miss Moment is actually a special one.  It is recording Can't Miss Moments with our children, Isaac and Anna.  They are at home today with us.  They are not feeling well today.  They were home from school and we thought that it would be fun to bring them on and share some Can't Miss Moments with you. We wanted to just ask them questions, and see on the spur of the moment, what they think.  They are starting to get older and they are starting to kind of realize that we have a little bit different lifestyle than other people. You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business.

Hey y'all! We have something different setup for this week's episode. Joining us for a round of next level flippin' is FYL community member and the owner of Gratitude Goodies LLC, Diane Campbell. Diane is a woman with a passion for food and an exquisite eye for detail. She is also a firm believer of the indispensable quality... Gratitude. Her company, Gratitude Goodies LLC, was born right in their basement. Armed with their concept and skills (goodies, baskets and bows), the goal is to help corporations send wonderful, heartfelt tokens to show their sentiments. She has been in this industry for over 8 years and has gone through the highs and lows of the market. With life events looming at the corner, Diane must make a tough decision for the benefit of her family, her employees and her business. We're going to help her gain the much needed insight to keep her business moving forward and transition online. Let's get to work! [Tweet ""Your business is not a miracle that just happens." - Shane"] [Tweet ""Step away from the emotion & ask yourself, "what do I want?" - Shane"] [Tweet ""Don't let the opinions you take into account cloud your judgement." - Jocelyn"] [Tweet ""You only got to be right 51% of the time to win." - Jocelyn"] You Will Learn: * The importance of knowing what you want & making hard decisions * Why content is good, but delivering results is better * How to lay out clear results * and so much more! Links and resources mentioned in today's show: * Flip Your Life community * Gratitude Goodies (Diane's website) * Elementary Librarian Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment:   Today's Can't Miss Moment is moving into our new house.  Now, we wouldn't be super honest if we said that it was all fun and games, and went perfectly smoothly.  We definitely had some bumps along the way, and it was a little crazy trying to move in in the middle of the holidays, and just having a lot of different things going on. Shane is always talking about how we never would have been able to do this as teachers, and that is so true.  We are just still thankful that we have this business, and that is doing well, and that we are able to live here where we do now. You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post.

Need ideas on how to make more sales during your niche's peak season? Listen in as we help today's guest strategize next level steps to maximize his peak period sales. This week we will help Flip Your Life community member, Coach Kyle Nelson. Kyle is was a Baseball Coach and Fitness Teacher in the Northwest suburbs of Chicago. As a coach, he had the opportunity to inspire over 60 athletes a year through his program. He soon learned that his reach could expand exponentially if he were to make himself known online. In 2012, he created Cornerstone Coaching Academy, a platform that would enable him to develop other coaches so they could provide a positive learning experience for aspiring young athletes. He created a membership community where they could get the tools they need to make their programs a success. Curriculums based on research and approved by the National Standards for Sports Coaches, programs and plans that proves Kyle’s unwavering dedication to his members. You’re going to find lots of valuable lessons in this episode, it might just give you the answers you need to get your online business soaring. Don’t miss it! :-) [Tweet ""Give them step one & lead them back to you for step two. - Shane"] [Tweet ""Success isn’t always about multiple businesses." - Jocelyn"] You Will Learn: * How to make the more money during your peak sales months * Why you should do invest on ads * How to step up your cool, warm and hot ads * Long-term nurture sequence vs. Short-term nurture sequence * How to make your monthly ad budget [Tweet ""Always be on the same page with your spouse." - Shane"] [Tweet ""Automation keeps the errors low & frees up your time." - Jocelyn"] Links and resources mentioned in today's show: * Coach Kyle’s Website * Elementary Librarian * Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: Today's Can't Miss Moment is a really simple one.  We just took the kids to Lexington, KY for a day of shopping, and eating, and fun.  We just did it on a Monday.  We took the day off school, and took the kids up there.  We had a great breakfast at First Watch which is like this little breakfast-only restaurant.  We got to go to my favorite bookstore, we got to take the kids, buy them some books.  Jocelyn did all of the shop-till-you-drop stuff, and it was just awesome to be able to say, "You know what, we control our lives.  Our kids don't have to be somewhere every single minute of every day, and we don't do that very often, but we are taking them with us today, and we're going to enjoy a that time with them." You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it,

Need ideas on membership conversion & retention strategies for your online business? Listen in as we help today's guest strategize how to retain her current members and convert more members. Our guest is someone from our Flip Your Life international community, Music Technology Trainer and Consultant, Katie Wardrobe. Katie, a proud single mom of 2 boys, started out as a teacher running workshops locally and internationally. She has demonstrated her aptitude as an educator in multiple conferences and other music education events. She later worked for an international music software company, where she learned and understood technological aspects in a deeper sense. That was Katie’s first real experience into using technology on a daily basis. After her employment with that company, she saw the growing demand for someone of her expertise online. In 2016, she decided to create a platform where she can share her valuable skill set to enable and educate teachers on how to incorporate software -- like Sibelius, GarageBand, Audacity and a whole lot more -- into their music curriculum. Midnight Music, gave her the flexibility to raise her family, as well as engage her strong, active membership community with over 300 members. Join us as we help Katie strategize how to retain her current members, convert more members as well as improving the systems in place to make her clients even happier. We’re going to be discussing tips and some advanced level strategies that might help you in your own online business. Don’t miss this! :-) [Tweet ""Stop complaining & look for opportunities to answer the problem." - Jocelyn"] [Tweet ""Everything in the world needs to be taught in some way." - Katie"] [Tweet ""You will never have it all figured out." - Jocelyn"] You Will Learn: * The advantage of setting up automation * Member retention strategies * Why you should consider going in third-party marketplaces * The importance of understanding your avatar’s interest throughout the year * Plus so much more! [Tweet ""Courage is being afraid, and taking action anyway." - Shane"] [Tweet ""Find a way to make yourself relevant to people." - Jocelyn"] Links and resources mentioned in today’s show: * Midnight Music * The PE Geek * Crafter Coach * Relax & Learn Guitar * The Cartoon Block Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment: Today's can't miss moment is going to the eye doctor.We haven’t been to the eye doctor for like… ever. So it was a relief to know that we didn’t need correction lenses, because our eyes were in pretty good shape. We’re also so thankful that we can now make appointments for things we need whenever we want.  When we used to work at school, we had to find a substitute for our class, we had to leave early.  Some days, we would just have to take a day off.  We live in a really small town, and there aren't really a lot of specialists near us. Now, we have just the more time to take care of our health and the ability to be th...

**Before anything else, we would like to apologize for the relatively low audio quality of this week’s episode. Although technical issues do happen sometimes, it’s still going to be the same fun, information-packed online business podcast channel y’all enjoy and love.** Need ideas on setting up your sales funnel to target & segment your audience? Listen in as we help today's guest narrow down her target avatars and segment them to maximize her online business. Joining us on air is a Certified Tour Professional, currently serving her second term as a Board Member of the U.S. Travel’s Experience Network (previously known as the Attractions Council), we have Flip Your Life community member, Sally Berry. Sally has been in the tourism industry since her college years. She has worked for small attractions, dealt with family-owned attractions, and has been working for a world-class museum for over six years. Her extensive knowledge of where to go, who to see and what to do while traveling has led to her receiving multiple prestigious awards -- national recognition for her networking and national awards for her knowledge. She is so well known in their community, that she would regularly receive calls from small destinations as well as the local tourism commissions. Wanting to do something new, she explored the possibilities online and found that it had huge opportunities for growth and monetization. She joined the FYL community, studied the courses and in a few months was able to create theattractionscoach.com. With the website in its infant stages, there is a lot to be done. Join us we help Sally narrow down her target avatars and segment them to maximize her reach -- that, and a whole lot more. Tune in and let’s get started! :-) [Tweet ""When you make a decision to take action, things happen." -Shane"] [Tweet ""In the end, action takers always win." -Jocelyn"] [Tweet ""Keep planting seeds of success as you move forward." -Shane"] [Tweet ""More information is always better than less." -Jocelyn"] You Will Learn: * How the Flip Your Life community helped Sally in starting her website * Tips on how to transition from your regular job to a full time online entrepreneur * When to start segmenting and targeting your avatar * Tips on writing the “About You” page for your website * And SO much more! Links and resources mentioned in today’s show: * Sally’s Website * Elementary Librarian * Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment: We've been taking drives out in the country after we dropped the kids off. Just a good 15-20 minute drive, we've got the radio off, and we are just talking to each other about what we are going to do that day, sharing ideas that we have to grow our online business.  Maybe we'll run out and try to catch the sunrise over one of the hills here in our little town in Kentucky.  It's just been a really neat thing to be able to stop and smell the roses, I guess, and not have to be in such a rush to get somewhere.  I can remember how hectic mornings were when we worked our normal day jobs. We could barely even see each other.  Sometimes,

Need ideas on how to focus on your target niche in your online business? Listen in as we help today's guest on focusing on his target niche to get his online business started. We have a super, amazing guest on air today! He is someone who has inspired many (including us) with his down-to-earth personality and has helped hundreds of clients through his unique approach in handling Small Business Internet Marketing and SEO know-how. We have Flip Your Life community member, Bill Parlaman. Bill is married and is the father to 5 fantastic kids. He got involved in the online business scene back in 2006 and founded Radical Marketing Solutions right from his basement. He specialized in getting client websites more traffic, leads and sales. He made processes very easy to understand and delivered high yielding results. He was able to leave his full-time job as a Risk Control Manager because of his agency’s huge success. A few years later, he joined one of the largest marketing agencies in Philadelphia, and is currently serving as their Chief Digital Officer. It was an offer he just couldn’t miss. Things were going smoothly, until June 2016, when he was diagnosed with colorectal cancer after going through a routine annual exam. It was this life changing event that forced him to rethink his priorities and focus on making huge lifestyle changes for the sake of his family. He managed to try several diet styles like the Paleo diet, and found that the Ketogenic type diet was what worked best for him. Throughout this transition, he has lost more than 60 pounds and has felt a surprising, steady flow in energy because of his commitment and determination to healthy living. After a successful major operation in September 2016 and having taken several weeks to recover from the biggest battle of his life, he is now 100% cancer-free. (Note: he was back in the forums after he had his surgery!) Now, he is looking into starting a membership site where he can invest his knowledge and have passive income that he can eventually use for his retirement. Join us as we discuss the angles we need to analyze in order to get the foundations of his membership site started. You also don’t want to miss Bill’s inspiring journey. Ready? Let’s get started! :-) [Tweet "If it ain't going to get better & won't get any worse, you might as well try. - Shane"] [Tweet "Most people search for symptoms first, before the cure. - Shane"] [Tweet "Give away the "what," sell the "how." - Jocelyn"] You Will Learn: * Why your story is vital to your online business. * How to find the right angle to tell your story. * The importance of using the right marketing language to attract your audience. * How Keyword Research can give you good insights for your next steps. * Plus so much more! Links and resources mentioned in today's show: * Flip Your Life community * Radical Marketing Solutions Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment Today's Can't Miss Moment is our morning workout ritual. We are so thankful that we get to have the freedom and time to take care better care of our health. After dropping the kids off to school, we go straight to the gym and stay there a couple of hours… Jocelyn tak...

Celebrating the New Year with a Success Story! Hey y’all! We wanted to start 2017 with a shout out to all our members, fans, listeners… all of you who have supported us through thick and thin, Happy New Year! Our first episode is an amazing success story from one of our FYL community members, Marnie Ginsberg, Ph. D. Marnie lives with her husband and 3 wonderful daughters in Madison, WI. She has been deeply involved with educational research and has been a teacher for about 20 years; her research focused on strategies to nurture readers and help them overcome learning hurdles. She also became a private tutor and consultant. Her passion and dedication led her to pursue her doctoral studies at the University of North Carolina, where she coached and guided teachers through a unique and dynamic K-2 reading intervention. This brought in promising results from students who struggled in reading and comprehension. Mrs. Ginsberg had long been intrigued by the online business scene. She has been building her blog and email list since 2015 and by October 2016, she had managed to reach a thousand subscribers. She then co-founded the Reading Simplified Academy and was successful in her recent membership launch. Join us as we talk about Marnie’s amazing journey. How did she reach her milestone, what did it take to be where she is today and the lessons she had learned along the way. We will also be brainstorming on how she can retain members and maintain the membership. The year has just begun. We have a lot in store for y’all! Let’s get started :-) [Tweet ""It takes a different approach to overcome unrealistic expectations." - Jocelyn"] [Tweet ""Find the clues that lead to your success." - Shane"] [Tweet ""You have to lead your people, don’t just sit & wait." - Shane"] You Will Learn: * How to grow and retain your membership * How to have a sale conducive membership * The importance of knowing your avatar * Why you should keep your content organized * Plus so much more! [Tweet ""Step away from the chaos of the moment & focus on the holistic view." - Shane"] [Tweet ""Social proof is very important, don’t underestimate it." - Jocelyn"] Links and resources mentioned in today’s show: * Marnie’s Website: Reading Simplified * Elementary Librarian * Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment: Taking Isaac to do archery. We've signed him up for a program called Center Shot, which is a program at our church that takes the sport of archery and applies biblical principles to it, and shows how it is like in archery we don't want to miss the mark, and the same thing is true in our faith.  It is cool to be able to go and volunteer in that sport. You can connect with S&J on social media too!  

Yes, we said it. And we'll tell you exactly why we are not a big fan of affliates. We are going to tackle a topic that has been on our mind (and to be honest, getting on our nerves) for a while now: Affiliate Launches. SO many online marketers jump on the affiliate launch bandwagon. You know the drill. A guru has a new product, book or course.  Offers a great "opportunity" for other people online to sell it to their list...for a sweet commission of course.  And BOOM, inboxes around the world explode with message after message after message about this life-changing widget. Sigh. Affiliate launches kind of drive us crazy, not just because of the endless spamming, but because of the missed opportunities! What would happen if all of those affiliates focused on building their own brands, instead of someone else's? We get offered to join affiliate launches all the time.  We have always said no. Today we tell you why. On today's podcast, we are going to share our personal take and insight on why we want to keep our brand ad, affiliate and guru-free. We will also reveal our big surprise for the incoming year, future plans for our premium community and other good stuff y’all are going to find useful in your online business journey. Also, we want you to know that we are over-the-roof from all the success stories that we’ve received from our listeners, fans and members throughout the year. We are very proud of what you have accomplished and are excited for even greater successes to come! It has truly been an amazing and eventful year here at the Flipped Lifestyle, so we would like to thank every single one of you for your trust and continued support. Although 2016 is about to come to an end, we urge you to keep dreaming big, get out there and do whatever it takes to flip your life. [Tweet ""Control your own destiny. Don't let others decide for you." - Shane Sams"] [Tweet ""Don't compromise your customers to get quick returns." - Jocelyn Sams"] [Tweet ""Focus & invest on your brand, not someone else's." - Shane Sams"] You Will Learn: * Our insights on affiliate ad launches * The importance of focusing & investing on your brand * And a BIG surprise for Flipped Lifestyle listeners, fans and members this 2017! Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Links and resources mentioned in today's show: * Rina's Anniversary Episode * Flipped Lifestyle Patreon [Tweet " "We would rather zig while everyone else is zagging." - Jocelyn Sams"] [Tweet " "Quick & easy aren't always the right things to do." - Jocelyn Sams"] [Tweet " "Just because 'it works," doesn't mean it's the right thing to do" - Shane Sams"] You can connect with S&J on social media too!   Thanks again for listening to the show! If you liked it,

Want to know how Rina became successful in her first year in online business? Listen in today's episode and hear her amazing story about her online business. This week, we are celebrating the amazing  success of one of our Flip Your Life members, Rina Orellana. Rina is a one-of-a-kind artistic director and master teacher. With her strong yet feminine style and dedication, she seems to naturally inspire her students to hone their skills with so much authenticity and love. She has been a professional flamenco dancer for over 2 decades and is the owner of Rina Orellana Flamenco, which recently celebrated its first anniversary online. From the last time we had her on air, she had about 30+ members and she has more than quadrupled that amount 33 episodes later -- a really huge leap in numbers! Join us as we retrace Rina’s online business roots... what worked, what didn’t and what else needs to be done to expand her reach. Her struggles are something we can relate to and her successes are definitely something exciting to look forward to. Don’t miss it! [Tweet "“Don’t let frustration block your view of the amazing journey ahead.” - Shane"] [Tweet "“It ain’t gotta be perfect, it just has to be done.” - Shane"] [Tweet "“Part of growing your business is the need to invest to move forward.” - Jocelyn"] [Tweet "“Make a list, create procedures, these will help in your future transition.” - Jocelyn"] You Will Learn: * Rina’s backstory * Take always from Rina’s first year in online business * What she learned from Shane & Jocelyn * How the Flip Your Life community helped her overcome challenges * How to get help and transition tasks to your VA * Plus so much more! Links and resources mentioned in today’s show: * Rina’s First FL guesting * Rina’s online flamenco studio * Flip Your Life community * Elementary Librarian Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment: Today's Can't Miss Moment is another field trip. Jocelyn and I got to go with Isaac on a field trip to a local camp at a lake. The kids did all kind of cool things. They put a sock on and they were walking around to get dirt all over their feet so they can take them back and look at microscopes. They got little baby jars, and they got some water out of the pond, and they had like, a scavenger hunt where they had to go find pine cones, and leaves, and things like that, and it was just an all-day thing. They ate lunch there, and we got to go and hang out with Isaac, walking around the trails with him. We got to actually got to volunteer at the field trip. There were very few parents there, I was very surprised. We got to actually teach the kids how to fish. We got to show them how to cast fishing rods and reels. You can connect with S&J on social media too!  

Need ideas on creating and optimizing sales funnels for your online business? Listen in as we help today's guest improve her current membership engagement through optimizing her sales funnel. On this week’s episode, we have Flip Your Life community member and Tibetan culture advocate, Yolanda O’Bannon. Yolanda and her husband, Lobsang Wangdu, are currently teachers at the University of California. She is also the Executive and Editorial Assistant for Science magazine and the Web Producer for iBiology.com. She has been to Japan, India, Spain and many other countries, but is especially fascinated with the Tibetan culture. She had advocated for its preservation and promotion for many years by volunteering for several affiliate Tibetan support organizations. In 2009, Yolanda and Lobsang decided to pursue their passion and created the “YoWangdu Tibetan Culture,” a website and business whose mission is to enable visitors to truly experience and genuinely appreciate Tibet’s remarkable cultural heritage, as well as support Tibetan education. Yolanda is the website's producer, writer and editor. Content creation is her forte, but has had slow development the past few years. She only has a few members and wants to connect with them without being too pushy. We're going to help her gain new insight on how to improve her current membership engagement and also introduce a new angle on how to create a new sales funnel. Join us as we help her take it up a notch. Let's get started. [Tweet ""Give it everything you've got and don't beat yourself up after." - Jocelyn"] [Tweet ""Make things seasonally appropriate, always check your calendar." - Jocelyn"] [Tweet ""It's easier to add layers than endlessly create new content." -Shane"] [Tweet ""Don't do it alone -- that is the key component to moving forward." - Shane"] You Will Learn: * How to improve your membership engagement * How to organize and focus your sales funnels * Why you should create seasonally appropriate products/content * And a lot more… Links and resources mentioned in today’s show: * Flip Your Life membership community * YoWangDu Tibetan Culture * Tibetan Home Cooking eBook and video series Enjoy the podcast; we hope it inspires you to explore what’s possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can’t Miss Moment: Today's Can't Miss Moment is studying with our children. Having an online business has given us so much freedom. We get to have the energy left in our tank at the end of the day to stop, study with the kids, help them do well in school and just do those extra things like read the Bible to the kids something that we might not have done if we were working full-time. You can connect with S&J on social media too!   Thanks again for listening to the show!