Brainfluence
Summary: Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like Robert Cialdini, Dan Pink, Guy Kawasaki, Jonah Berger, Chris Brogan, Maria Konnikova, and many more. Learn more and join the conversation at RogerDooley.com
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Podcasts:
How Smart Brands Improve Customer Experience with Colin Shaw
Digital Marketing That Works with Krista Neher
Humor That Works with Drew Tarvin
How Walmart Applies Behavioral Science with Jason Hreha
Bring Your Brain to Work with Art Markman
Scientific Innovation and High-Tech Craft Whiskey with Doug Hall
Billionaires and Bureaucrats in India with James Crabtree
Why Simple Wins with Lisa Bodell
A Quick Look at Friction with Roger Dooley
Be an Entrepreneur the Disney Way with Mike Goldsby
Choose with Ryan Levesque
Create a Wow! Customer Experience with Adrian Swinscoe
Cascades: Creating Transformational Change with Greg Satell
The Neuroscience of Art Museum Design with Dr. Tedi Asher
Why You Need A Reboot, with Mitch Joel