Entreproducer show

Entreproducer

Summary: Entreproducer is a podcast about the business of DIY digital media from Brian Clark, founder and CEO of Copyblogger Media.

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  • Artist: Brian Clark
  • Copyright: Copyright 2012-2013 Tangible Digital LLC

Podcasts:

 The Only Three Reasons to Write a Book (And Will Brian Clark Ever Write One?) | File Type: audio/mpeg | Duration: Unknown

I launched Entreproducer almost two years ago by laying out the concept of the author-as-entrepreneur. The response was enthusiastic, to say the least. As Entreproducer evolved, we moved into the related territories of agile content marketing, the minimum viable audience, taking the buyer on a heroic journey, and much more. Well, true to the very […]

 8 Basic Features Every Good WordPress Host Should Offer | File Type: audio/mpeg | Duration: Unknown

The online media game has changed quite a bit since I started publishing Copyblogger back in the early days of 2006. The mainstreaming of social media has made those coveted big bursts of traffic more likely to happen. That said, there is one aspect of online publishing that remains absolutely critical to your success: web […]

 Answered: 13 Top Hyperlocal Website Publishing Questions | File Type: audio/mpeg | Duration: Unknown

In this fourth (and final) edition of our content marketing Q&A series, Robert Bruce and I turn our attention to the business of publishing hyperlocal websites. There’s been a lot of talk about hyperlocal publishing in recent years (we even produced a live event and publishing platform for that market), and there’s just as many […]

 The Most Profitable Revenue Model for Freelance Writers (and 21 Other Content-Centered Business Questions Answered) | File Type: audio/mpeg | Duration: Unknown

In this third edition of our content marketing Q&A series we focus on your questions about business structure and revenue models. Getting your head around the practice of regular and valuable content creation can be tough, but once you do … you’ve only just started building your business. What kind of products or services should […]

 How to Market a Book if You Have No Audience (Plus Ten Other Content Marketing Questions Answered) | File Type: audio/mpeg | Duration: Unknown

In this second installment of our short Q&A series (find the first one here), we finish answering the remainder of your questions about content marketing. This one went a little longer than normal, mainly because we got sidetracked by a mutual rant about the state of traditional advertising and the cost of independent content production. […]

 Entreproducer Q&A No. 1: Your Content Marketing Questions Answered | File Type: audio/mpeg | Duration: Unknown

You’ve got questions. In today’s episode, we’ve got answers. We’re talking content in this episode, and we only made it though half the submitted questions on this topic alone. Don’t worry, we’re coming back for more. But hopefully these answers spark some serious thought for your own business. In this 29-minute discussion, Robert Bruce and […]

 A Hyperlocal Revenue Model That’s Perfect for Online Content Marketers | File Type: audio/mpeg | Duration: Unknown

Everyone seems to be struggling making money with hyperlocal websites. Patch is still desperately hoping to hit profitability, and NBC News has shut down it’s hyperlocal site EveryBlock. We’ve previously explored the real estate brokerage model for hyperlocal websites here at Entreproducer. The ideas in that article evolved into our very first AgentPress live training […]

 How a Self-Publisher Created a Lean and Profitable Startup … and a Brand New Career | File Type: audio/mpeg | Duration: Unknown

A few short years ago Brett Kelly was busy living the good life of an experienced and talented programmer, when he stumbled across a new software service called Evernote. He quickly became a passionate customer, as well as one the company’s most ardent unpaid evangelists. What happened next — a truly inspirational story from the […]

 Eric Ries on Lean Startups and Content as a Catalyst for Success | File Type: audio/mpeg | Duration: Unknown

Eric Ries is on top of the startup world. He’s the author of the influential book The Lean Startup, and the creator of the Lean Startup methodology. He’s an Entrepreneur-in-Residence at Harvard Business School, and has parlayed his ideas into a successful conference series. But it wasn’t always the case. Would it surprise you to […]

 The Lean Entrepreneur, the Power of Audience, and the Book as Startup | File Type: audio/mpeg | Duration: Unknown

TweetWhen we first discussed the concept of the minimum viable audience, I led off with some foundational ideas from retired entrepreneur and author Steve Blank. Mr. Blank was the primary mentor of Eric Ries, the author of The Lean Startup, a blog-turned-book containing a set of ideas and processes that have sparked a global movement […]

 The Resurgence and Rebranding of Affiliate Marketing | File Type: audio/mpeg | Duration: Unknown

TweetSo far this year, we’ve discussed the irony of the advertorial being rebranded as native advertising. Now it seems that a huge segment of the online industry that had been previously vilified by “respectable” online “journalists” (use of quotation marks intentional and appropriate) is also finally being seen as another savior of online content. Some […]

 Brad Feld on the Start Up Life, Blogging, and the Power of Community | File Type: audio/mpeg | Duration: Unknown

TweetBrad Feld is one of the most respected venture capitalists on the planet. He got there by being true to who he is and what he believes. Like many of us, Brad bootstrapped his first business, Feld Technologies. After selling that business, he didn’t rest on his laurels. He became an angel investor, and ramped [...]

 Native Advertising: What Does it Mean for Content Producers? | File Type: audio/mpeg | Duration: Unknown

TweetWe’re 22 days into 2013, and we’ve already got a new buzzword that’s burning up the Interwebs. It’s called native advertising, and it just may signal the cure for why online advertising models have sucked so far. In this 25-minute audio conversation, Robert Bruce and I discuss: What is native advertising? Will it save newspapers [...]

 Entreproducer is Back (Listen in) | File Type: audio/mpeg | Duration: Unknown

TweetLast week, I ‘fessed up to the disappearing act we pulled with Entreproducer middle of last year. This week, we resume as promised. So far, so good. We’re batting 100% for 2013 … woo hoo! In this 19-minute audio chat, Robert and I discuss: Three great excuses why Entreproducer fell silent for 6 months What’s [...]

 How a Simple Blog Became an Ecommerce Company | File Type: audio/mpeg | Duration: Unknown

TweetSheila Viers, proprietor of LiveWell360.com, stops by Entreproducer today to talk blogging, content creation, and how to finally figure out what to sell once you’ve built a minimum viable audience. Sheila and her husband Ryan started a blog almost two years ago, and the business that it powers recently hit $100,000 in revenue in June [...]

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