ASMP - Strictly Business
Summary: These videos are offered for free with the goal of strengthening the careers of independent imaging professionals.
This workshop covers the basics of running a photography business. Learn about building your professional team: an accountant, a lawyer and an insurance agent. Follow this with a run-through of photography-specific paperwork and client management. Then the basics of model and property releases and trademark law are discussed.
Susan Carr and Richard Kelly share clips from the 2010 Copyright Symposium and analyze how image licensing has changed in this new economy. They offer important insights into future opportunities for photographers to take back control and monetize their work.
Confused about where to start on shooting video? Frustrated by a slow workflow or poor quality video output? This video teaches you the key concepts necessary to make your first steps into the world of digital video or multimedia smooth ones.
By integrating new roles with your existing photographic services, you become a trusted partner and adviser to help clients navigate the myriad visual marketing options available, serving an integral and irreplaceable role in your clients’ businesses.
Photographers — all of us, of any age — begin like wide-eyed children. The deep art instinct opens us to the world and rewards us with the joy of just seeing. Then we make it our business, which supports us, but also pulls us away from the reason we started. If you think this loss doesn’t effect your business…think again.
Photography buyers use blogs to help select photographers; help them find yours.
Real-world tools and strategies for building a creatively and financially rewarding career while adapting to changing realities.
Pragmatic steps and strategies for students and emerging photographers starting a photography career.
This overview covers the essentials of copyright and explains how copyright, licensing and pricing are connected. Then it offers practical steps for determining your fees.
Learn how to let your glorious creative light shine through in every aspect of your marketing, promotion and services — and have the time of your life doing it.
Learn to not waste time on folks who base decisions on price. Instead, learn how to position yourself for success, overcome your fear of the sales process and understand what it means to be a professional in sales.
Tom Kennedy honestly confronts the challenges of the continual media changes while simultaneously offering inspiration and hope for new roles as imaging professionals.