The Coditation Podcast show

The Coditation Podcast

Summary: Over the last few years, Coditation has successfully built marketing analytics and BI, marketing operations, customer success, social video analytics, marketing video generation, social media analytics and hyper-personalization products/solutions for it's customers. Leveraging this ever expanding MarTech know-how and experience, team Coditation has come up with a series of Podcast episodes focused on MarTech with a focus on data and artificial intelligence driven solutions. For more information, visit:

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 Customer Acquisition In Privacy Sensitive World | File Type: audio/x-m4a | Duration: 00:56:34

As consumers become more careful about sharing data, and regulators step up privacy requirements, leading companies are learning that data protection and privacy can create a business advantage. Let’s dive into it, with Chetan Saundankar and Quimby Melton & understand how businesses and technologies are coping with these changes For more information, please visit:

 Customer Segmentation E3: Effective Methods for Customer Segmentation | File Type: audio/x-m4a | Duration: 00:10:09

In this episode, we discuss the effective methods for customer segmentation, also how we use those methods in our Marketing and Technology initiatives and enable business transformation for our customers. For more information, please visit:

 Customer Segmentation E2: Use of Artificial Intelligence & Machine Learning to achieve Customer Segmentation | File Type: audio/x-m4a | Duration: 00:20:55

In this episode, we discuss the various machine learning techniques for customer segmentation and briefly touch upon personalization. For more information about us, please visit:

 Customer Segmentation E1: A step towards hyper personalization and benchmarking | File Type: audio/x-m4a | Duration: 00:13:01

Everything you need to know about Customer Segmentation; the need, growth, use cases and so much more! Tune in to our podcast for more information! For more information, visit: Disclaimer: All views, solutions and content in this podcast are the team members', experts' and are meant purely for discussion purpose.


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