This is a podcast review of the Amazon Kindle HD 7 inch model which goes for $199 at Amazon.com. This is the base model HD edition with 16 GB memory and Wi-Fi.
The old Kindle’s screen broke, and this was what seemed like the next best thing to buy as a replacement.
This was a replacement for a Kindle that with a broken screen. The Kindle Fire HD promised a lot of extra functionality in addition to being able to use the old Kindle functionality.
Let me start by saying, that overall we are very pleased with the device, especially for the price. And for anybody looking for a device in the 7 inch tablet size then this would be a good choice for most people.
Of all the questions I get about podcasting, one question seems to be almost universal. That question is can you make money podcasting? That’s the question people want the know about.
At the last Blogworld conference, I learned that there are people making money. The key is having your own product and using your content to promote your product.
The reason I revisit this, is that I just read a great report by a guy named Gideon Shalwick. I’had never heard of Gideon before, but I saw his report referred to by a number of people I know. So, I signed up and got his report. It’s free, so why not.
What I found was really interesting. Gideon has taken the next step in the business model. Gideon shows how to turn your video podcast into a business.
See the diagram after the jump.
At BlogWorld Expo, Leo Laporte announced in his keynote some exciting news. You can now get his podcasts on your TV using a Roku box, all thanks to a new service from Mediafly which aims to put podcasts onto every device you have. No more subscribing in iTunes messiness, just find the show and press the play button.
Brent Mitchell, MediaFly’s Chief Technology Officer, explains how the system works in this video interview from BlogWorld Expo.
One of the more interesting booths on the BlogWorld show floor was the US Army booth. You might be asking what’s the Army doing at a blog conference. Well, the US Army seems to get it. They need young men and women to join them and help protect our country, and they know that these young people are spending their time on the social web.
So how is the US Army dealing with the messy, distributed, un-controllable social web?
At the BlogWorld Expo, Jason Van Orden talked about achieving an effective $816 CPM for his downloads, as compared to the average podcaster getting $15-40 CPM. He got my attention.
Here’s the quick video version of how he did it. The longer post summarizes the rest of his presentation about how to grow your audience on the web. He has some excellent advice, which may be one of the reasons he has been able to realize such a return on his efforts.
I have just had the privilege of getting a copy of Talk Show Tips which provides 72 Secrets to being a great talk show host. The author is Susan Bratton, host of the #1 social media podcast Dishymix and CEO of Personal Life Media. Susan produces 40 different podcasts from TheDivaCast to Buddhist Geeks to Inside Out Weight Loss, so she knows a lot about hosting talk shows.
Susan has launched Talk Show Tips: 72 Secret ‘Master Host’ Techniques as a training system for anyone who hosts a podcast, vidcast, radio or talk show or for experts who create information products that include interviews as material.
In her new system, Talk Show Tips, she focuses on training you on everything you need to know
This week another newspaper group filed for bankruptcy. Freedom Communications, which runs the Orange County Register and a collection of 100 more newspapers across the country, joined Tribune Co. (operators of the other big local paper – The LA Times) and 4 other newspapers in bankruptcy court.
The problem is declining advertising revenue. The auto industry, one of the biggest buyers of newspaper ads, is in the tank. Craigslist et al have devastated the classified monopolies that provided huge profit margins for newspapers in days gone by.
If you were planning on making money by selling advertising, it’s time to come up with plan B.
The LA Games Conference, held in Hollywood, was a great event. I had 10 key takeaways from the show. If you want to learn more, click through to see the video.
USA Today is the largest newspaper by circulation, so I decided that they would be a great starting point for our review and benchmarking of how well print publishers are approaching downloadable media as a business.
USA Today is not yet treating downloadable media as a business opportunity. Downloadable content is not presented well and seems to be left to some enterprising reporters who are experimenting with using downloadable media. The individual efforts seem to range from quite enterprising to poor quality efforts. The podcasts were so variable that I had to review them individually. I produced individual reviews for Celeb Watch, Talking Tech and PopCandy.
USA Today has a wealth of content and sub-brands that would make excellent platforms for building downloadable media brands.
I see lots of upside for USA Today if they make the investments required, but right now USA Today’s downloadable media offering is mess that probably doing more damage than good.