Back in June, I wrote a post about “10 Great Ways to Make Money Podcasting“. I thought it was worth revisiting given a recent post by David Sparks titled “9 Successful Techniques for Making Money from Podcasting“. David’s post is great because he provides good examples of people following the 9 business models he outlines.

To start, let’s compare the lists.

My List included

1. Sell you content
2. Donations
3. Run ads within the podcast
4. Promote a sponsor within your podcast
5. Run ads on your webpage
6. Sell your own product
7. Sell professional services
8. Sell training
9. Affiliate sales
10. Affiliate lead generation

David’s list included:

1. Use a podcast network to get sponsors
2. Get your own sponsors
3. Beg for donations
4. Give some away, sell the rest
5. Partial show free, full show paid
6. Build a network of programming and sell advertising
7. Build your brand to sell your services
8. Sell an iPhone app
9. Integrate sponsorship with the show’s editorial

While number nine and two on the list seem to be the same thing, David’s list does add a few ideas to my list. I particularly like the addition of selling an iPhone app.

On the flip side, I think his list is pretty focused on advertising related business models and is really missing the most important opportunities for podcasters who want to make money – selling products and generating leads.

It was clear from the takeaways at the Blogworld Expo that this is the most successful way to make money, unless you have a really huge audience.

If you have other ideas for monetizing new media let me know.