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	<title>Comments on: ADM Annouces Ad and Audience Standards for Downloadable Media</title>
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	<link>http://www.digitalpodcast.com/podcastnews/2008/04/16/adm-annouces-ad-and-audience-standards-for-downloadable-media/</link>
	<description>Digital Podcast focuses on using new and social media to build real businesses.  We help publishers build new media businesses that use best practices to market content, build audience and monetize the results.  Give us a call at 562-824-5193.</description>
	<pubDate>Sun, 06 Jul 2008 06:01:23 +0000</pubDate>
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		<title>By: Todd Cochrane</title>
		<link>http://www.digitalpodcast.com/podcastnews/2008/04/16/adm-annouces-ad-and-audience-standards-for-downloadable-media/#comment-78324</link>
		<dc:creator>Todd Cochrane</dc:creator>
		<pubDate>Wed, 16 Apr 2008 21:58:27 +0000</pubDate>
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		<description>RawVoice also provides independent analyzed download statistics, Angelo Mandato the CIO of RawVoice is the chair of the ADM committee that came up with these standards.  I think it is important to mention that most of the companies that are in the Podcast Advertising business, that are members of the ADM have been providing analyzed statistics for a long time.</description>
		<content:encoded><![CDATA[<p>RawVoice also provides independent analyzed download statistics, Angelo Mandato the CIO of RawVoice is the chair of the ADM committee that came up with these standards.  I think it is important to mention that most of the companies that are in the Podcast Advertising business, that are members of the ADM have been providing analyzed statistics for a long time.</p>
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		<title>By: Jenny</title>
		<link>http://www.digitalpodcast.com/podcastnews/2008/04/16/adm-annouces-ad-and-audience-standards-for-downloadable-media/#comment-78319</link>
		<dc:creator>Jenny</dc:creator>
		<pubDate>Wed, 16 Apr 2008 18:53:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.digitalpodcast.com/podcastnews/2008/04/16/adm-annouces-ad-and-audience-standards-for-downloadable-media/#comment-78319</guid>
		<description>Hi Alex,

Good post.  Our company, VoloMedia is a founding member of ADM.  We are following the development of this quite closely as we offer solutions for dynamic and rotatable ad insertion anywhere within downloadable media all the way to the device. We also have metrics reporting solutions that captures not only downloads but plays from the browser to the device.   Since the proposed standards are still up for public review, I'm wondering what your thoughts are and if you'd like to further discuss some of your ideas/thoughts with one of our founders as a follow-up post?</description>
		<content:encoded><![CDATA[<p>Hi Alex,</p>
<p>Good post.  Our company, VoloMedia is a founding member of ADM.  We are following the development of this quite closely as we offer solutions for dynamic and rotatable ad insertion anywhere within downloadable media all the way to the device. We also have metrics reporting solutions that captures not only downloads but plays from the browser to the device.   Since the proposed standards are still up for public review, I&#8217;m wondering what your thoughts are and if you&#8217;d like to further discuss some of your ideas/thoughts with one of our founders as a follow-up post?</p>
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