Comes With Music - Is it Total Music?
Nokia announced Comes with Music that will provide for free music on Nokia’s music phones for up to one year. The company said that it has agreed with the Universal Music Group to offer free 12-month access to Universal artists’ music for buyers of Nokia’s music phones.
Once the year is complete, customers can keep all their music without having to worry about it disappearing when their subscription is over.
“We set out to create the music experience that people are telling us they are looking for - all the music they want in the form of unlimited downloads to their mobile device and PC,” said Anssi Vanjoki, Executive Vice President and General Manager, Multimedia, Nokia. “Even if you listened to music 24 hours a day, seven days a week, you would still only scratch the surface of the music that we’re making available. Comes with Music fulfils our dream to give consumers all the music they want, wherever they want it, while rewarding the artists who create it.”
The company is eyeing similar deals with other labels before the offer starts in the second half of 2008.
“We are in talks with all major labels. The response from labels has been very, very positive,” said Nokia spokesman Damian Stathonikos.
To my knowledge, there has been no announcement of cost or what limitations there will be on how much music you can hold on to.
This deal sounds like Total Music but rebranded and announced by Nokia. Under Total Music, Universal Music was working to allow people to use unlimited music bundled with devices. Speculation at the time was that the cost would be $90 added on to the device.
While Total Music was met with skepticism, Comes with Music seems like it’s getting a warmer reception. Maybe the outcry will come when we know how much it will cost.
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