Newteevee is reporting that NBC is launching NBC Direct, a video on demand service where you will be able to get

Heroes, The Office, Life, Bionic Woman, 30 Rock, Friday Night Lights, Late Night with Conan O’Brien, and The Tonight Show with Jay Leno at launch. While at first, ad-supported Windows downloads will be the only option, automatic delivery, Apple (AAPL) and portable device compatibility, download-to-own, rental, and subscription models are also planned. NBC also said it was working on high-resolution versions delivered through a closed peer-to-peer network.

Availability of the new service is targeted for October.

This seems like it will end up being a direct competitor to NBC’s partnership with News Corp to build a Youtube competitor. The planned Youtube competitor is called Hulu. You have to wonder whether it will every be able to survive it’s parents own competitive actions.

Here’s the NBC announcement.

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