Personal Life Media is a new podcasting network focused on providing content to the cultural creative audience. The shows are a mix of genres that are targeting the 35+ audience.
Susan Bratton and her husband Tim are launching the self funded network of 15 shows. The shows are cover a range of interesting topics with titles such as Beauty Now, Living Green, Evolutionary Sales, and Sex, Love and Intimacy. On the sexy, edgy side there is a show called A Taste of Sex about a group of people who live together and use sensuality as a tool for self-discovery.
Pesonal Life Media operates as the producer, web site and technical infrastructure, and advertsing aggregator for the network. The hosts for the shows were recruited by Susan and will receive a portion of the revenue for their work on the show.
Susan, a podcaster herself with a show titled DishyMix, tells me that she felt that there was a need for content that appealed to grown-ups on topics beyond tech, comedy and sports. â€œPeople on the leading edge of culture, especially those in the 35-65 year old demographic are clearly underserved in podcast content today and millions of consumers are ripe for a deeply personal, authentic experience that podcasting and blogging easily deliver,â€ said Susan. â€œwe are using podcasting technology to enable experts, authors, PhDs and innovators from anywhere in the world to bring their voices and inspiration directly to the issues of adults.â€ She focused on topics that she found personally interesting and came up with a range of topics that she thought would be appealing to the her target audience.
The network includes podcasts that discuss relationships, dating, marriage, intimacy, life purpose, wealth creation, healthy aging and longevity. Additional areas of interest including life coaching, ecology, sustainable living, new music, beauty innovation and cosmetic surgery, passion at work and play, ethical sales and business practices, spirituality, personal and global transformation. Tantra, Kama Sutra and expanded lovemaking are also featured in the debut programming.
Advertisers can promote specific shows, run the network or choose to be included in a group of like themed shows. Both audio and website advertising is available.