15 Year Old Podcaster Inspires Company to Podcast
Nature’s Cure, a company providing acne treatments, has created a weekly teen-targeted podcast on health.  STR8 Up – Health Talk for Teens features Dr. Robin Miller providing advice on teen health.
Nature’s Cure was exposed to the potential of podcasting through its partnership with Emo Girl Talk, the popular podcast hosted by 15-year old Martina Butler. After seeing increased activity on its website and evidence that the show drove listeners to retail, Nature’s Cure was ready to take this new medium to the next level. “We’re always looking for ways to get the word out about our products. And we’re a company that’s committed to teen health and innovation. What better way to combine those values and objectives than to launch a show about teen health in an innovative new way?†asserts Dana Doron, Vice President of Marketing at Nature’s Cure.
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