Stanford Uses Podcasts to Market University

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Stanford University (Digital Podcast Editor’s alma mater) has launched Presenting Stanford on iTunes

Stanford on iTunes provides university-related audio content via the iTunes Music Store. Stanford on iTunes gives alumni and the general public free access to a wide range of Stanford-specific digital audio content. The project includes two sites:

  • a public site, targeted primarily at alumni, which will include Stanford faculty lectures, learning materials, music, sports, and more.
  • an access-restricted site for students delivering course-based materials and advising content.

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