How to make great podcast ads




PodSchool show

Summary: So, you're getting sponsors interested in your podcast but you want to make sure you keep your audience and your advertisers happy? To get the most out of your podcast ads you need to consider them as important as the content that's around them. Monetising your podcast shouldn't come at the expense of your show so in this episode I take you through how to make sure your podcast ads aren't the bit of your show people skip through. Check out the full episode show notes: https://rachelcorbett.com.au/podcast-ads/ About me... My name is Rachel Corbett and I've worked professionally for almost two decades in radio and podcasting. I've hosted and produced shows for some of the biggest radio networks in Australia, created three of my own independent podcasts and I was Head of Podcasts for Mamamia, the largest women's podcast network in the world. At Mamamia, I grew the podcast network from 15 to over 35 shows, the team from two to nine producers and the audience to over 1 million unique listeners a month and over 90 million downloads which is more than quadruple where it was when I started. I've also hosted over ten podcasts with more than 2 million downloads including Lady Startup, Eligible, Before The Bump and You've Gotta Start Somewhere. You can find all my podcasts at rachelcorbett.com.au/podcasts. I've taught radio and podcasting at the Australia Film Television and Radio School and have my own online podcasting course, PodSchool, so if you're looking for someone who knows what they're talking about when it comes to pods, you've come to the right place. Resources... Podcasting guide: podcastguide.com.au Online podcasting course: podschool.com.au Contact... Twitter: @RachelCorbett Facebook: @RachCorbett Instagram: @_RachelCorbett Website: www.rachelcorbett.com