How the Best Brands Guarantee Longevity by Creating a Ripple of Impact, with CatalystCreativ CEO Amanda Slavin

Summary: There's no getting around it, success in CPG requires this one thing: Repeat purchase.  But how do you get someone not just to try your product, but to come back to you again and again? How do you build a brand that connects on a deep level, and is built for the long term?  This week on Brand Builder we learn the key just might be in creating a "ripple of impact." This week’s featured interview is with Amanda Slavin, the CEO and co-founder of CatalystCreativ.