Summary: I'll bet you've heard about unique selling proposition (or unique value proposition) but I bet you've not leveraging it the way you should be. In this episode I talk about the importance of the unique selling proposition and how you should be using it. I give three things you should consider when determining your USP and talk about where you should apply them. I also highlight the amazing value of Ubersuggest and talk about one way to use this free keyword tool. Grab the show notes at https://www.latenightim.com/187. All this and more on the Late Night Internet Marketing Podcast.
