The Main Dot Connector | Josh Pegram EP. 16




The Career Musician Podcast show

Summary: Episode 16 “The Main Dot Connector” Josh Pegram | Marketing/Branding Expert and Manager for Tommy Sims Nomad was called in to Sunset Studios - Hollywood for a recording session for Kyla Jade a finalist on the TV competition show The Voice (2018) "Last Tear”. Session Musicians: Tommy Sims (bass/producer), James Waddell (engineer), Aaron Lindsey (keys), Kevin Randolph (keys), Victor Indrizzio (drums), Nomad (gtr)   TOPICS Discussed In person human experience vs. sending session files Technology advancements Josh’s Background / History: Bob Doyle - Garth Brooks mngr, Taylor Swift, Soul Train, VOD - Video on Demand, Cox and Xfinity cable, The Band Perry, Randy Jackson - Geico deal, ZZ Top   LA Hustle - NY Shuffle Rules of Branding 101 - Awareness, Acceptance, Demand Whiteboard your ideas and biz model “Don’t think that people are automatically aware of what you’re doing - Start an Awareness campaign” Acceptance - Industry acceptance, public acceptance, then snowball into Demand Not who YOU know but rather Who Knows of YOU Dilution by Distribution Market Saturation Don’t upload everything - the trickle method Talk less, Listen more Know your audience Know when to release material Be on Purpose / post with purpose Creating Awareness How to Transition Greatness is equal to Transitioning - In other words all of the most successful people do more than one thing Perception = Reality Clear message Don’t interpret or perceive for me Balance Mindfulness 10,000 hours - 8 hrs a day since you’re 5 Locked in a few boxes instead of one Stand out from the crowd Ultimate hustle Consistency They must arrive on their own Don’t assume they know Leverage your tour experience into composing etc… Synthetic vulnerability Get out of your head - internal dialogue Get up and do it Compound Effect Overcoming internal dialogue Sitting around the campfire - group support It’s ok not to be ok Keep Doing What ya do!     Transitioners examples: Jonathan Cain - Journey keyboardist and songwriter  Chris Stapelton - writer transitioned to artist  Keith Urban Brad Paisley