How to write great episode titles




PodSchool show

Summary: You should think about your podcast episode title like the headline of an article. It's the thing that makes people click, so you need to pack as much information as possible into a small number of words. But you also want to be truthful. The rules of click-baiting apply here just as they do on blogs and websites...don't do it, unless you want to suffer the consequences. If you want listeners to keep returning to your show, week after week, you have to build a relationship with them. And just like in real life, the best way to build a relationship is through trust. That starts from the moment they engage with your content. So if you're promising to deliver something, you'd better dish it up. Otherwise, your audience won't stick around for long. So what do you put in your episode title to make them want to press play? Check out the full episode show notes: https://rachelcorbett.com.au/podcast-episode-titles About me... My name is Rachel Corbett and I've spent almost two decades working in media professionally, creating radio shows and podcasts for Australia's largest media organisations. I'm the Head of Podcasts at Mamamia and I've hosted a number of podcasts including You've Gotta Start Somewhere, Lady Startup, Before The Bump, Paul & Rach and Sealed Section. I also spent the first 12 years of my career working in radio. I've taught radio and podcasting at the Australian Film Television and Radio School and I have my own online podcasting course, Podschool.com.au, that helps budding podcasters create kick-arse show. Resources... Podcasting guide: podcastguide.com.au Online podcasting course: podschool.com.au Contact... Twitter: @RachelCorbett Facebook: @RachCorbett Instagram: @_RachelCorbett Website: www.rachelcorbett.com