Summary: All-too-often huge amounts of data cannot answer the questions that actually matter to businesses. They offer billions of isolated facts and zero intelligence. A company called DataChemist is attempting to solve that problem by imposing and enforcing real-world rules onto data and by doing so give their customers more insight than ever before. DataChemist is also aiming to make the complicated simple by transforming messy, inconsistent data sets into clean, structured and integrated data.
