Bonus Interview with Maria McCool – Beauty Brand Expert and Founder of Calista Tools
Summary: We are excited to feature a bonus interview with one of our long-time clients, Maria Mcool, who will speak about going for the business you love and how to create success in your life. In this episode she shares:<br> <br> * How she defied the teachers at school and listened to heart to go for the career of her choice<br> * How developed a massive beauty business that is featured on QVC<br> * How to sell from the heart with sincerity for great success<br> * How personal growth is a life-long process and you are always growing<br> * How to stand out in the marketplace and do things differently to make an impact<br> * What is BEAUTY BRAVE?<br> * Why she loves Jungian Coaching and how it has impacted her business and life<br> <br> BONUS EPISODE: INTERVIEW WITH BEAUTY BRAND EXPERT, MARIA MCOOL<br> <br> Maria McCool has never been one to blindly accept the status quo. The co-owner of Calista Grand Salon and Spa and Calista TOOLS began her career by defying the conventional thinking of her high school teachers. She entered herself into cosmetology school before her 16th birthday and was working as a stylist before she graduated high school. Visit Maria’s site at <a href="http://Calistatools.com">http://Calistatools.com</a><br> Maria traveled the world over the first five years of her career training and competing as a stylist. Winning many national and international awards gained her a reputation that attracted many clients and also top beauty companies. They welcomed her on their styling teams and she went city to city demonstrating the latest trends and educating stylists across the country. She excitedly worked with brands such as Paul Mitchell, Perma of Paris and Aveda. McCool believes this is where her knowledge and skill of product development was first born.<br> At age 23, Maria’s love of business and making her clients look and feel their best lead her to partnering with Donald Moore to open a full-service salon in 1989, Calista – a name chosen because it means “most beautiful”.<br> Committed to extraordinary services and satisfying customers expectations in a comfortable pleasant environment, Calista expanded to a Grand three-story space in 1998. Along with their staff of 90 beauty professionals, their secret is still the same as day one-the customer is always right, constant training and family-style relationships created with both clients and staff.<br> In efforts to take her and her teams’ styling skills to a whole new level, Maria received training as an image specialist at FIT and with one of her lead stylists, developed a proprietary system to define personal style through body image, personal style and color choices. She worked with QVC for 10 years to evolve the on-air hosts and guests image. Whether she works with a celebrity, a CEO. a teacher or a mom, she teaches the art of great style because Maria believes everyone benefits from it and deserves it.<br> Driven by her passion to empower her customers to get salon-styled hair at home with simple to use products and tools that give great results, lead her to the creation of Calista Products and Tools. The brand was launched in 2007 on QVC. Since, the brand has grown to be one of QVC’s top beauty brands, successfully established a space in Direct Response TV and acquired distribution all over the world.<br> McCool isn’t about to stop designing innovations that serve her growing fan base. She prides herself on making great style easily obtainable to all. She is forever seeking out potential industry breakthroughs and her attention to detail shines through in everything she does.<br> “Beauty is not about looking perfect, it’s about discovering your unique essence, building your confidence and feeling great from head to toe, inside and out,” says Maria. She has redefined the concept of beauty perfection-through her style services, products, tools/techniques,
