341: Visibility, Pricing and Knowing Your Audience with Google for Teachers Expert Kasey Bell

Summary: No matter what your business is, knowing your audience and increasing your visibility on the platforms they frequent is crucial to success. Kasey Bell, former educator turned entrepreneur, has done just that and grown her email list and Twitter following just by leveraging best practices. Google is the hottest topic in educational technology, and Kasey has capitalized on this to grow her business from a blog to a podcast.