Summary: Marketing can be hard to get right. There are always new strategies coming into play and different demographics are more susceptible to different methods. But, the tried and true will always be effective! The Dental Marketer, Michael Arias, joins the SEiD Podcast to shed some light on what we should consider when marketing our dental practice in the future. Michael specializes in ground marketing, meeting people face to face and building brand awareness through personal relationships and meet-ups. Not only that, but he has a huge knowledge base when it comes to digital marketing and social media. In todays episode we talk about how ground marketing can be effective in any market and the ways to implement it immediately, how to navigate the digital marketing and social media world to optimize our marketing dollars and efforts, and the one key mindset you need to have as a business owner in order to build a niche of raving fans for your practice. Episode Resources: The Dental Marketer - http://thedentalmarketer.site/ SEiD Email - uncseid@gmail.com SEiD Facebook - https://www.facebook.com/SEiDUNC/ SEiD Instagram - seid_unc
