Episode 45: HTC, Google and the Future of Mobile




Acquired show

Summary: Acquired is back and live on the scene! After months of speculation, Google announces today their acquisition (err, "Cooperation Agreement”) of a large portion of HTC’s hardware division. What does this mean for the future of mobile? Can Google transform itself into a vertically integrated device company and compete directly with Apple? Most importantly, when will we see more Beats Android handsets??? (We hope never) Topics Covered Include: * The origins of HTC as a Taiwanese OEM, dating back to the Compaq iPAQ and Palm Treo 650! * HTC’s long history with Google, starting as the manufacturer of the first Android phone, the HTC Dream / T-Mobile G1 * HTC’s ownership of Beats, for a hot minute * Google’s own winding history in hardware, with its Motorola acquisition in 2011 and divestiture in 2014 * Google & HTC’s joint work on the Pixel smartphones in 2016 * And much analysis and speculation on what this means for Google, Apple, Samsung, vertical vs horizontal business models and more! The Carve Out: * Ben: Odesza’s new album A Moment Apart * David: Bruce Springsteen on Fresh Air Sponsor: * Thanks to Perkins Coie, Counsel to Great Companies, for sponsoring this podcast. You can get in touch with Jeff Beuche, who you heard at the beginning of this podcast, here.