SPI 120: How to Create the Ultimate Flagship Product – From Research to Launch and Beyond with Ramit Sethi

Summary: Ramit Sethi is back with us for a second time to talk about the history of one of his most successful flagship products. There are a ton of takeaways from this episode, including research strategies so we know exactly what our audience wants, to exact launch sequences that we can use so we don't have to beg for customers, to how to keep a product evergreen and continue to sell it over time.