264 Facebook Uses Mafia Tactics And Top Ten BlogWorld & New Media Expo NYC Experiences




The Cliff Ravenscraft Show - Mindset Answer Man show

Summary: Facebook Uses Mafia Tactics Not long ago, Facebook introduced the ability for you to promote your page posts. Facebook says that "promoted posts are a simple way to reach more of the people who like your Page and their friends." In this week's episode, I invite our GSPN Social Media Correspondent, Erik J. Fisher, to join me to discuss whether or not it feels a bit sleazy to have Facebook come out and charge brands to actually get their messages to their loyal fans who have already shared that they want to receive these updates. Erik's defense of Facebook's pay to promote practice goes back to the discussion that he and I had about Facebook's Edge Rank back in episode 247. I'd be interested to hear what you think about this topic in the comments section below. Top Ten BlogWorld & New Media Expo NYC Experiences Many of you know that I didn't produce an episode last week because I was in New York City for BlogWorld & New Media Expo. Since Erik was also there, I invited him to hang out with me for the rest of the episode so that we could both share our thoughts on the conference and communicate how you can actually make yourself responsible for making memorable experiences from going to such events. For those who might be interested, I recorded a special episode of Pursuing A Balanced Life where Fr. Roderick and I actually shared our day by day experiences while sitting in an Irish Pub just off Times Square. You can listen to that episode by clicking here. I also shared some great photos on Facebook. The New Name For BlogWorld As promised, BlogWorld & New Media Expo was officially rebranded and the new name of the conference was announced in NYC. Moving forward, the conference will be named New Media Expo (NMX). If you would like to speak on the podcasting track for NMX in Las Vegas in January, please be sure to fill out this speaker submission form. Random Plug of The Week This week’s random plug of the week goes out to the 168 Opportunities Podcast by Peter Aadahl. If you check out his show and like it, please be sure to let him know you heard about the show from The Podcast Answer Man! Check out CommentCast Software! Huge thanks goes out to Elsie Escobar for sharing this amazing resource with the Podcast Mastermind. The resource is called CommentCast and can be found at http://marti.ca. This software allows you to collect all iTunes comments on a podcast, application, etc from all the international iTunes storefronts on which it is available. You can easily keep up-to-date on the public perception of an application or podcast. The software will easily translate foreign reviews to the language of your choice. You can export reviews into CSV or customizable HTML. Podcasts, desktop applications and iOS apps are supported. It's only $5 and totally worth it! Podcasting A to Z July 2012 Course Now Open For Registration! The next session of Podcasting A to Z will begin on Monday, July 9th, 2012 and will go for four full weeks, with the final day of the course being Friday, August 3rd. If you have not yet heard of my Podcasting A to Z course, I highly encourage you to click here to learn all about it. To save $100 off the cost of the course, use Discount Code "PAM" I'm limiting the July 2012 session to thirty students and I'm looking forward to helping these thirty students turn their dream of creating a successful podcast into a reality. If you are thinking that you've put the launch of your podcast off for way too long, I encourage you to register today! Podcast Artwork for $175 Most podcasters do not invest enough into the artwork for their podcast. The truth is that your podcast artwork is often what sets the 1st impression for your podcast. This is especially true when it comes to those who find your show in a podcast directory. I've been working with Jenny Hamson for several years and she does all my podcast artwork.