Summary: Video of Post Downloadable Audio MP3 of Post Subscribe to Realtor Roundtable Podcast below To learn more about how Keller Williams can help your real estate business, click HERE Transcript of Post Tips for Running a Real Estate Business During the Holiday Season Hey everybody, welcome to this week’s coaching video. My name is Daren Phillipy, CEO of Phillipy Consulting. This week were going to talk a little bit about how to run your real estate business during this crazy holiday season. It’s no surprise to anyone that during the holiday season life gets little bit crazy. Especially as a real estate professional, it is extremely hard to stay focused and to get things accomplished that you’re trying to accomplish because there is so many things going on. You have family coming in town you’ve got parties to go to. You have to spend some time doing your holiday shopping. Without having a game plan to run your business, especially during the holiday season it can really put a wrinkle in your business. What I want to do is give you some ideas on putting together a game plan just for the holiday season. It’s the time of year unlike any time of year. Let’s get to it. First thing we need to do is to go over our calendar. We’ve got to talk to the boss, which for me it’s my wife. We need to find out what’s going on that month; is there any Christmas parties going on? Do we have family coming in town? When are they going to be in town? Are they going to be staying at our place? Are we going to be out of town during any of the holidays? We needed know exactly what were dealing with so we can plan accordingly. So after you talk to the boss, again which my wife the boss, we need to spend some time to plan the month. I’m counting basically from Thanksgiving to New Year’s a month or month and a week. We need to spend a little bit of extra time to plan that month because it’s got to be a crazy one. So what we first want to do is we want to go over is: What we want to accomplish in that month in the month? What are we trying to accomplish? What goals do we need to have reached by the end of the year? Is there certain escrows that need to be closed by the end of year? We need to make sure that we know exactly what needs to be accomplished. We need to know what tasks need to be done. We do plan some very concrete Hours of Power. Now I kind of as a reference to a previous coaching session. An Hour of Power, basically, you lock yourself into your office or in a room with no we can bother you. You’re going to avoid all the different things that could distract you. You’re not check voicemails, you’re not going to check e-mails. You only to do things that create business. During the holiday season there is so many things pulling you from all different angles that creating business is always something that ends up getting left behind. If we want to make sure we start the new year off properly, the activity that were doing in December will be planting the seeds for our fruit in the new year. We need to make sure that we spend some time where we prospect and we do marketing, and doing things that are going to create business. Schedule concrete hours scattered throughout the month. We also need to make sure we set aside some time for putting together a game plan or business plan for the following year. If we wait to put together a game plan in the New Year, like in January, that can be too late. The year has already started and if we want to run a business properly, we will make sure that our goals and the activities that we need to do to accomplish need to be set. Our activities that create business need to be set. And we need to know exactly what we want to accomplish in the following year. I personally like spending the time between Christmas and New Year’s to really work on that. It’s kind of a hard time to do business with other people. They may have family in town and thing[...]
