Summary: This week I'm excited to welcome serial entrepreneur and surf bum Sean Malarkey to the show. I've known Sean for a few years, and in that time he's created an incredibly successful business selling information products that teach people how to use social media platforms to grow their businesses, establish themselves as an expert, and much more. One of the coolest things about his business, though, is that he lets other people be the expert and focuses on being the producer, handling the marketing, packaging, customer support, and more. It's a business that allowed him to move to Santa Barbara to spend more time surfing and less time working. He shares how he built the business, his take on building an amazing team to support you, and his thoughts on work/lifestyle balance. In this episode, you'll learn: Why Sean left the corporate world, even though he was running the company How Sean established himself as an expert and gained a huge following via social media One of the best marketing techniques for growing your audience, establishing yourself as an expert, and easy selling How he uses partnering and producing to create amazing products in a short amount of time, and how you can do the same Why he decided to scrap his virtual team and have a local office again How he balances his free time with his work time Why Sean created his own great podcast recently, and what he hopes to achieve with it And much more! Sean has built a really fun and successful business for himself, and his business model is something I highly recommend if you feel like you don't have the time to create your own products or feel nervous about being "the expert" on your topic. Check out the interview now and let me know what you think! More from Sean: The Money Pillow - Sean's great new podcast where he interviews people who are legitimately "making money in their sleep." There are some really cool success stories on here! LinkedInfluence - A product Sean and his partner Lewis created to teach people how to use LinkedIn to generate sales, leads, influence, and more. FBInfluence - A product Sean produced with Facebook expert Amy Porterfield that shows how to use Facebook for business. It's a great example of the producer model at work. Keep Listening: Subscribe on iTunes - Please leave a review if you enjoy the show! It just takes a second. Check out more episodes
