Summary: Who is Luke Rajlich? Luke Rajlich is a University of Illinois (I-L-L!) graduate most famous for being one of the creators of Farmville. Fortune Magazine named him one of the 20 smartest engineers in tech. He chats about his start from U of I on computer science-y projects to making the entrepreneurial leap to why Farmville became the most played game ever. (Even more than Monopoly, for realz). Episode Highlights How Luke got started (1:58) Luke's idea for a virtual world (8:34) The TechCrunch effect (11:07) Entering the gaming market (18:00) Shipping farmville (32:00) Setting a goal (34:35) Why Farmville exploded in popularity (35:30) Whether to enter a startup right out of school (42:40) When to make the entrepreneurial leap (48:22) Items Mentioned in the Show Farmville TechCrunch Siebel Center Subscribe to Podcast on iTunes Download transcript
