Marketing O'Clock - Digital Marketing News
Summary: Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Friday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this week. Don't miss Marketing O' Clock each and every Friday.
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- Artist: Cypress North
- Copyright: Cypress North
Podcasts:
X Marks the Flock? Twitter Rebrands to X #twitter On this week’s episode of Marketing O’Clock, upgrade news everyone? Google makes DSA and GDA upgrades to P-Max available. Plus, an eXtraordinary new eXperiment at Twitter, as it ineXplicably changes its name and eXperience. Also, batter eur-UP - TikTok’s new ad transparency library is cool, but only for one continent. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 5:15 Take of the Week - 25:02 ICYMI - 26:30 LR Paid - 27:36 LR Organic -37:40 LR Social - 44:09 WHOHW - 52:32 Cool Tool -55:16 MRMAOTW - 56:57 STH - 57:10 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, we’ve never Meta platform trying to make video happen so hard, with new video features coming to Instagram and Facebook. Plus, surprise, surprise, if you are a Twitter creator, you Musk check your stripe account. -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 5:27 Take of the Week - 14:31 ICYMI - 15:53 LR Paid - 16:31 LR Organic -21:44 LR Social - 33:13 WTH - 40:06 WHOHW - 42:00 Cool Tool - 44:22 MRMAOTW - 45:18 Shootin the Heck - 47:27 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Description: On this week’s episode of Marketing O’Clock, move over, banks. The social media wars have us beggin for thread(s) - or not. Plus, Microsoft got the join, or d’ai message…new generative AI ad headlines and descriptions are rolling out. Also, You can now EXPLORE some massive ads on Google Explore. -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 4:37 Take of the Week - 22:04 ICYMI - 25:06 Lightning Round Paid - 27:49 Lightning Round Organic - 33:01 Lightning Round Social - 44:08 Working Hard or Hardly Working - 48:36 Cool Tool - 50:30 Must Read Marketing Article of the Week - 51:47 Shootin the Heck - 54:14 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Tweet to Exist | Twitter's Restriction Bites Non Logged In Users #twitter Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, hopes for a decent Twitter alternative are hanging by a thread. Plus, adder up! Google’s hittin a Brand slam of exclusions and restrictions. Also, the rate limit does not exist **but it does**. -------------------------------------------------------------------------------------------------------------------------------------------- INTRO - 00:00 NEWS - 6:43 Take of the Week - 17:56 ICYMI - 21:07 Lightning Round Paid - 23:48 Lightning Rounds Organic - 27:54 Lightning Round Social - 38:01 Working Hard or Hardly Working - 52:08 Cool Tool - 55:11 Must Read Marketing Article of the Week - 56:14 Shootin the Heck - 59:14 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Talk A:Bout A Revolution YouTube Thumbnail Testing To Start Next Year #youtube #youtubealgorithm #youtubeai Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, Youtube’s latest project is being DUBBED awesome, by us. Plus, LinkedIn launches a new tool to creAIte drafts for your LinkedIn Posts. Also, we’re A/Bsoultely excited for YouTube thumbnail testing coming next year. -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 4:22 Take of the Week - 13:09 ICYMI - 16:18 Lightning Round Paid - 17:15 Lightning Round Organic - 28:29 Lightning Round Social - 36:51 Working Hard or Hardly Working - 46:12 Cool Tool - 49:20 Must Read Marketing Article of the Week - 50:32 Shootin the Heck - 54:06 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Just in Fields Looker Studio & GA Reporting Is Now Less Bearish #googleads #google Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ Description: On this week’s episode of Marketing O’Clock, looking to punch up your audio? Meta has a VOICEterous new AI project for you. Plus, are we field-ing the love yet? Looker Studio’s GA4 connector update adds 170 new fields. Also, is PMax coming for dynamic search ads? -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 5:50 Take of the Week - 17:28 ICYMI - 18:56 Lightning Round Paid - 20:13 Lightning Round Organic - 25:00 Lightning Round Social - 37:55 WTH - 44:59 Working Hard or Hardly Working - 47:52 Cool Tool - 50:11 Must Read Marketing Article of the Week - 51:41 Shootin the Heck - 54:45 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Let’s Get Reddit To Rumble! Boost Conversions With Reddit’s Latest Advertising Products #reddit #redditads Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, (trade)mark your calendars for July 24th, changes are coming for advertisers on Google. Plus, get ready 2 b loved b2b marketers as LinkedIn releases a slew of new features. Also, Reddit has some new product ads and targeting features that context(you)al love. -------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 News - 4:36 Take of the Week - 18:11 ICYMI - 20:17 Lightning Round Paid - 25:01 Lightning Round Organic - 37:05 Lightning Round Social - 53:08 Working Hard or Hardly Working - 58:43 Cool Tool - 1:01:03 Must Read Marketing Article of the Week - 1:02:31 Shootin the Heck - 1:05:07 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
The Apple On Your Eye & Privacy Updates soon to ‘Manifest’ from WWDC23 #apple #applewwdc Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, the latest news from Microsoft didn’t exactly verify our excitement. Plus, Microsoft is launching UET insights, with some bUETiful new dashboards in your ad account. Also, you won’t want to miss the ARrival of Apple’s latest updates from WWDC2023. -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 6:33 Take of the Week - 17:05 ICYMI - 18:53 Lightning Round Paid - 20:24 Lightning Round Organic - 22:16 Lightning Round Social - 35:09 What the Heck - 42:27 Working Hard or Hardly Working - 44:01 Cool Tool - 46:01 Must Read Marketing Article of the Week - 47:35 Shootin the Heck - 50:19 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
The Good, the Bad, and the Google-ly. Google Unleashes The Search Generative Experience Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, we cover all you need to know about Google’s Search Generative Experience. Whether that be what’s good under the hood, what bad, or what’s Goougly about the tool. -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 5:29 Take of the Week - 21:53 ICYMI - 22:41 Lightning Round Paid - 23:14 Lightning Round Organic - 32:56 Lightning Round Social - 41:13 WTH - 45:27 Working Hard or Hardly Working - 47:40 Cool Tool - 49:52 Must Read Marketing Article of the Week - 50:50 Shootin the Heck - 54:13 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
recAIpping AIll the hAIppenings AIt Google mAIrketing lAIve 2023 #google #gml #googlemarketing Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, AIre you ready for our #GML2023 recap? We’re covering AIll the important highlights from the event. Plus, ready to shake things up and have our first-ever salt off? It's going to be an 'asSAuLT' of takes with a pinch of friendly competition. -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 6:46 Take of the Week (Salt Off) - 28:09 Lightning Round Paid - 35:17 Lightning Round Organic - 38:05 Lightning Round Social - 43:04 Working Hard or Hardly Working - 49:13 Cool Tool - 52:02 Must Read Marketing Article or the Week - 53:10 Shootin the Heck - 55:04 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Bring Down The Velvet Hammer | Musk Makes Room for the New Twitter Chief #Twitter Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, guess we’ll just have to NB-C if Twitter’s new CEO can repair their relationship with advertisers. Plus, it looks like ad blockers are feeling a bit blocked from YouTube. Also, Microsoft is really Bing-ing it on with their new chat features. -------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 5:31 Take of the Week - 15:29 ICYMI - 17:08 Lightning Round Paid - 18:58 Lightning Round Organic - 25:03 Lightning Round Social - 34:29 Working Hard or Hardly Working - 42:13 Cool Tool - 45:04 Must Read Marketing Article of the Week - 45:50 Shootin the Heck - 47:48 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Old McDonald Had a BARD, E I E Google I/O Old McDonald Had a BARD, E I E Google I/O #Google Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, has anyone checked in on Meta recently? They ARe doing weird things over there. Plus, Microsoft Ads unveils an API-tastic ad format for chat-savvy publishers to monetize their site or app. Also, the recap of Google I/O and their overflow of search news. ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 5:28 Take of the Week - 23:06 ICYMI - 25:09 Lightning Round Paid - 26:31 Lightning Round Organic - 36:54 Lightning Round Social - 46:10 Working Hard or Hardly Working - 55:26 Cool Tool - 57:09 Must Read Marketing Article of the Week - 58:38 Shootin the Heck - 1:00:46 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Save the Data! Google Gets Cold Feet, Saves Universal Analytics Historical Data Until July 1, 2024 #Google Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, U gott A download your Universal Analytics data before July 1, 2024. Plus, is Microsoft’s newest ecommerce campaign one size fits all? Also, YouTube certainly didn’t ‘short’ themselves with their newest Video Reach feature. ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 7:08 Take of the Week - 14:47 ICYMI - 16:46 Lightning Round Paid - 18:21 Lightning Round Organic - 23:15 Lightning Round Social - 34:48 WTH - 48:30 Working Hard or Hardly Working - 50:23 Cool Tool - 52:49 Must Read Marketing Article - 53:48 Shootin the Heck - 56:55 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, Meta Ads is glitching out of control! Advertisers might be surprised to see how much they spent on the platform last weekend. Plus, you better ‘check’ on what’s going on with Twitter and their verification badges. Also, YouTube’s newest ad unit will be music to the ears of the Gen-Zers. ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ Intro - 00:00 NEWS - 6:47 Take of the Week - 21:53 ICYMI - 22:57 Lightning Round Paid - 23:51 Lightning Round Organic - 24:53 Lightning Round Social - 35:32 Working Hard or Hardly Working - 39:34 Cool Tool - 41:57 Must Read Marketing Article of the Week - 42:48 Shootin the Heck - 45:18 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message
It's Not Your iMAGInation | Google Announces New AI Search Engine #google #googlesearch #googleai Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------ Intro - 00:00 NEWS - 6:35 Take of the Week - 20:30 ICYMI - 22:02 Lightning Round Paid - 23:01 Lightning Round Organic - 37:07 Lightning Round Social - 42:40 Working Hard or Hardly Working - 52:42 Cool Tool - 54:34 Must Read Marketing Article of the Week - 55:58 Shootin the Heck - 57:57 --- Send in a voice message: https://podcasters.spotify.com/pod/show/marketing-oclock/message