Lee Clow Will Only Say This Once
Summary: Listen up. Lee Clow is only going to say this once. For the 50th anniversary of storied advertising agency TBWA\Chiat\Day, legendary advertising savant Lee Clow answers 50 questions from colleagues, industry leaders and industry newcomers. Talking with Clio editor-in-chief Tim Nudd, Lee shares his wealth of knowledge and experience, discussing topics both personal and professional. From from his early years at Chiat\Day, to the agency's celebrated partnership with Apple, his personal creative process, the industry's future, and even his favorite Twitter account, there's no shortage of wise words from an even wiser man.
The final episode of the series, Lee discusses it all. From work-life balance to diversity, and the best idea he couldn’t sell. Lee wraps it up by taking a reflective look at a life well lived.
Lee and Tim sit before a live audience and chat about ideas, case studies, Steve Jobs, Jay Chiat and more. Listen carefully as Lee answers questions about the future of the industry, his favorite campaign, and the one piece of advice he never followed.
Answering questions form his industry contemporaries, Lee reveals the secrets to a successful career in advertising.
Artificial intelligence, augmented reality, and virtual reality. Lee shares his perspective on developing technologies and their impact on the future of the industry. Fun fact: Lee is not a fan of robots.
On this episode, Lee discusses how advertising can impact the world, why art over copy, his initial steps when briefed by clients, and the story behind MAL FOR GOOD.
What do Nike, Adidas, Gatorade, Taco Bell, and Energizer all have in common? You guessed it, Lee Clow.
Lee takes a look back at Chiat/Day’s enduring relationship with Apple and the late Steve Jobs. From 1984, to ‘Think different,' to the introduction of the iPod.
Why Advertising? Lee Clow answers the calling for his life’s work.