The Bloom & Grow Show with Amber Housley

Have you ever felt like no one really understands what you do and gives your a confused look when you try to explain your business?‍♀️‍♀️‍♀️As an online entrepreneur/mompreneur, I feel that way sometimes and that’s why on today’s episode, I share with you the importance of finding a community to be your cheerleaders, supporters, and someone to talk shop with and where to find those friends. I also dole out some of the best advice I have received about why it’s not always best to be the smartest girl in the room. I also highlight the need to nurture your personal community, as well as your business community. So say yes to those invites for a mom’s night out or take the initiative and invite your fellow girlfriends over for a wine and cheese night. I want to support you as you build a thriving business, but also a joy-filled life surrounded by an amazing sisterhood.

On today’s episode I am sharing my best tips for creating live content that connects and converts. These days, studies have shown that 80% of users would rather watch live video from a brand than read any of their content marketing posts and that their retention rate is higher! I was shocked by these results and I want to help you harness the power and potential of live video on platforms such as Facebook, YouTube, and Instagram. In this episode I advise you on which platforms to share your content, the types of content you should be sharing, and how best to present yourself, so that you can bring in new leads and convert more customers. And always remember, it gets easier the more you do it. So turn up that microphone and get ready to hit record!

In January, I spent a weekend alone in a converted barn on the edge of the woods working hard on my business. I left feeling energized and focused with completed task list. So today friends, I am sharing with you the basics for how to plan your own solo working retreat in an effective and refreshing way. From what you should bring, never underestimate the importance of cozy slippers, to the need to set a pace and an intention, as well as how to structure your time. Listen in and start planning your own retreat, because let me tell you, it is so worth it!

Welcome to Season 2 of The Bloom and Grow Show! In today’s episode I am sharing with you all of my goals for 2019, as well as my Word of The Year! First, I break down what has been working and not working so well in my business this year and my plans for restructuring and refining my business. Even though it is mid-February, it’s never too late friends to start on your new year goals - there is nothing magical about the January 1st date. I am sharing with you all my business, home, family, and life goals, as well as how I plan to accomplish them. There is a range of ideas, from re-learning Spanish, to working on a monthly budget, to choosing new paint colors, and impacting over 500,000 women this year!

Today’s short and sweet episode of The Bloom and Grow Show delves into the details of how and why Inspired Retreat began. I share with you how it has evolved over the years, from a day long workshop into the 4-day in-person experience of today. My goal is to give a group of talented female entrepreneurs the space and time to focus on their thriving businesses and leave transformed, refreshed, and supported.

In this episode, I offer up some ground rules that you should implement in order to simplify your day and have more fun with your business. I also answer your top questions about marketing online and via social media.

On this final Special Edition Flourish episode, I interview my friend Jessica Turner, a fellow multi-passionate and multi-faceted businesswoman. While working full time in healthcare doing corporate marketing, she has found the time to write multiple books and run a lifestyle blog, The Mom Creative, for busy moms. In this interview, she explains the joy and fulfillment that comes from keeping her full time job, despite success from her blog and books. She also discusses the unique challenges to self-publishing and marketing her husband’s children’s books, as well as her own books. Jessica also shares why relationships are currency in marketing and the importance of continual education in order to grow yourself and your business.

Tiffany Tolliver designs high-converting brands for women ready to create an online presence that truly gets results. In this Special Edition Flourish episode, we chat about Tiffany’s recent move from Washington D.C. to LA and how that has affected her life and her brand. Tiffany also shares with me her best tips about marketing, what has worked for her and what has not in her business, as well as the need to understand and acknowledge your worth.

I have worked with this special guest and friend for a few years now as her marketing director and it was a pleasure to speak with her in this Special Edition Episode. Lara Casey is the CEO of Cultivate What Matters (maker of one of my favorite tools, the PowerSheets goal planner). During our interview, Lara discusses her brands greatests strength, a few marketing wins, and what she plans to work on in the year to come. As a mompreneur, she shares some of her best advice to those starting out on their journey, including the realization that you are not going to be able to do it all and do it well, but you can choose to cultivate what matters and choose to use your unique gifts to affect people every day!

Who doesn’t love a perfectly placed hair bow in your child’s pigtails, I know I sure do! In this Special Edition Flourish episode, I interview Shunta Grant, creator and owner of Because of Zoe Designs, which designs handcrafted hair bows using premium fabrics. This attorney turned mompreneur shares with me her most successful marketing tactic (hint, a little teasing can go a long way), how she exchanged a living for a life, and the importance knowing who her business serves, what matters to those people, & why it matters to them.

In this Special Edition episode, I interviewed Kathy Romero, the founder of Kathy Romero Weddings and Events, a small company that does impressive work all over the world! Kathy shared with me her marketing wins from the past year, plans for the future, and a misstep along the way to her success (never underestimate the need for space in your work schedule). She ends our interview with the encouragement to fellow mompreneurs to never stop dreaming big!

In this Special Edition episode, I interview Lindsay Teague Moreno, a serial entrepreneur and published author. We dive into her journey from a photographer to a multi-talented Jack Jill-of-all trades, who is making entrepreneurship a viable option for moms who want to share their talents and gifts with the world. She offers insightful advice from her experiences, including the value in planning your social media, and how to embrace what isn’t working in your business and how to fix it.

Lisa Funk is a hand lettering artist and creative founder of Hand Lettered Design. In this Special Edition Flourish episode, I chat with Lisa about her successes and failures in her business and what she learned from them, her future plans that include focusing on facebook ads and evergreen sales, as well as the importance of embracing the chaos in one’s business and life as a mompreneur.

In this Special Edition Flourish episode, I interview my friend, fellow mompreneur, and business coach Amber Lilyestrom. She shares with me her journey from only providing one-on-one coaching to launching her own mastermind. We also discuss the importance of being oneself and riding the wave of brand me in a world surrounded by people trying to put us in boxes. Amber also doles out some important advice for mompreneurs just starting out.

In this Special Edition Flourish episode, I interview Brittani Allen. She is the creator and owner of Pinch Of Help, a home organization service that helps families clear the clutter, while also creating a healthier space. We discuss her brand’s greatest strength; listening to customers, so simple, yet so effective! We also dig into the marketing campaign tactics that work and didn’t work for Brittani in the past years and what she has learned from them. Lastly, she offers up lots of brilliant advice for fellow mompreneurs that you don’t want to miss.