The ManageMental Podcast with Blasko and Mike Mowery show

The ManageMental Podcast with Blasko and Mike Mowery

Summary: Two experienced artist managers and music industry professionals bring you their take on the modern day music business and how they mentally approach the profession of management. Join Blasko and Mike Mowery as they cover hot topics in the industry, answer fan questions, provide insight on sales numbers and showcase new music with a slant toward developing artists.

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Podcasts:

 Different Ways to Promote Your Next Release | File Type: audio/mpeg | Duration: 1363

Hypebot article "5 Out-Of-The-Box Promotion Ideas For Your Next Album" by Cait McMahon of The Symphonic Blog. ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 Tips for Touring Successfully | File Type: audio/mpeg | Duration: 1566

Hypebot article "Avoid Dead Ends: 6 Tips For Touring Successfully As An Independent Musician" by Rich Nardo for TuneCore. ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 How To Get Noticed | File Type: audio/mpeg | Duration: 2235

Hypebot article "Why No One Is Noticing Your Music" by Craig Kelley of DIY Musician. ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 A Discussion on Adapting Your Music for Streaming Platforms | File Type: audio/mpeg | Duration: 1787

Hypebot article "How The 'Spotify Sound' Is Changing Music" by James Shotwell of Haulix. ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 How To Build a Fan Base Community | File Type: audio/mpeg | Duration: 2270

This week Blasko & Mike discuss the Hypebot article "Building Community Inside Your Fan Base" by Angela Mastrogiacomo of The TuneCore Blog. How to Release Your Music on Social Media: found.ee/socialmedia ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 Get More Results by Doing Less | File Type: audio/mpeg | Duration: 2209

Hypebot article "5 Areas Where Musicians Can Gain More By Doing Less" by Chris Robley of CD Baby and the DIY Musician Blog. How to Write a Song That is Marketable: found.ee/marketable ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 How To Pitch Your Music to Industry Execs! | File Type: audio/mpeg | Duration: 2179

Hypebot article "5 Things You Need To Have Ready Before You Tell Anyone About Your Music" by Chris Robley of CD Baby for the DIY Musician blog. Should You Sign to a Record Label? found.ee/sign ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 Top Tips for Independent Music Success | File Type: audio/mpeg | Duration: 1857

Hypebot article "Thriving After 15 Years: 6 Keys To Independent Music Success" by Yael Meyer of CD Baby's DIY Musician Blog. ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 Don’t Let Fear Hold You Back | File Type: audio/mpeg | Duration: 1315

This week Blasko & Mike talk about fighting back against that inner voice that keeps you from your own success, with the Hypebot article "Top 3 Fallacies Holding Back Your Music Industry Career" by Jake Udell of Art of a Manager. ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 Top Tips for Word of Mouth Marketing | File Type: audio/mpeg | Duration: 1865

Hypebot article "3 Tips For Boosting Word-Of-Mouth About Your Music" by James Shotwell of Haulix. In a world filled with limitless opportunities for promotion, word-of-mouth remains the most powerful tool in music marketing. Great marketing is the key to success in music today. The problem is, everyone trying to make it in music right now knows that to be true. Everywhere you look, be it online or in the real world countless artists creating a seemingly endless stream of promotional material in hopes of gaining enough traction in their careers to move forward in one way or another. It’s overwhelming, in a way, and often defeating in another. Don’t lose hope yet. There is a secret to cutting through the noise that has worked for artists throughout history that will undoubtedly work for you as well. Marketing professionals and promotional consultants may not tell you this, but the most effective advertising in the world often costs nothing at all. It’s call word-of-mouth, and there is a good chance you have it right now. As long as someone who loves your work is telling someone else about the stuff you create, word-of-mouth is working for you, and if you can get enough people to spread the word then anything is possible. • Identify your most engaged fans, and treat them well. • Keep your social media presence updated and engaging. • Make great stuff. ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 Blasko and Mike Answer Your Questions | File Type: audio/mpeg | Duration: 2357

Hey man hope your doing well.  The ManageMental podcast has been such an awesome resource.  I’m happy to say I have been listening since the beginning. Thank you for continuing  to put out such great content.  Here is my question. Do you think it’s better to  be seeing as “headlining band” going on last, or do you feel in this day and age it’s better to host a show and pick the best time for your band to go on and build out a successful show around that? Any input you could share would be greatly appreciated.  Thanks  -Cat --- Hey Blasko, As a ManageMental podcast loyal listener, I don't think something like this has been covered in one of the +100 episodes. Could be wrong. Here goes either way: I play in a punk rock band. The band's been around since late 2016. Since then the band has garneded a modest online fanbase, released two EPs, a few videos and played some cool shows as well as sopporting a few international bands. For 2019 the band has completed the debut album. Video for first single is done. Second on the way. Photoshoot's done. Merch's done. PR has been hired. A lot of work, time and money has gone into it. The band's goals are to reach a broader audience and play bigger/better shows. We're in our 30s-40s married with kids, so not looking to tour the world or be the next Green Day. Should we look for a label to help us out the record in front of more people? (we figure it's no risk to them, as the band payed for the recording/marketing) or should we forget about that, self release and focus our efforts elsewhere? Looking forward to both you and mike's insights on this one. Cheers Javier --- So I have some questions for you: 1: How do you see the role of (music) education in this age, where information and connections are available? 2: How do you think universities can validate the enormous costs (both time and money)? Can they compete with podcasts and niche online platforms and communities? 3: What would be your top advices for young musicians, who are about to start their careers now/in the next 1-2 years?  Thank You! Adam Szklenar ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 5 Tips for Building a Fanbase | File Type: audio/mpeg | Duration: 1756

Hypebot article "7 Ways To Promote Your Music And Grow Your Fanbase" by Becky Holton. The present-day music industry is making it harder for aspiring musicians to gain fame and recognition. It’s not enough to just be talented or unique - you have to know how to advertise your skills and target the right audience. With the rise of social media and streaming services, the competition is tougher than ever and the stakes are sky high. So, how does one achieve recognition in a competitive market? It’s not that hard; all you have to do is strategize and know your strengths. 1. Have a simple website. 2. Generate hype. 3. Contact playlist creators on streaming services. 4. Don’t forget about YouTube. 5. Interact. Applying these tactics will not only expand your influence but also solidify your image. As your fanbase grows, each and every fan will know what to expect from you and know you are. Image is important in modern music, as much as finances and influencing. Don’t let so many tools scare you - use them to your advantage and don’t give up on your dreams. If you don’t believe in yourself, who will? ---- Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 How To Build Your Network in 15 Minutes | File Type: audio/mpeg | Duration: 2054

Hypebot article "Growing Your Music Industry Network In 15 Minutes A Day" by Suzanne Paulinski of The TuneCore Blog. Let me guess – you’re working on new music, but you keep hearing about the importance of having an engaged, growing fanbase and solid connections within in the industry in order to get ahead. But with a demanding day job and the time spent on that new music, your main thought is, “Who’s got the time for all of that networking and socializing?” It’s understandable. Relationships take time and when time is something you’re constantly short on, how can any real connections be made? So you turn to the “get followers quick” schemes and pay for more followers/adds (and so on), with the hope of attracting industry connections alongside your growing numbers. The thing is, that doesn’t work. It’s not sustainable and it’s not going to get you engagement and real relationships. No matter how digital this business gets, real connections are always going to be your career’s best currency. So how can you make connections that count when you feel like Father Time is not working in your favor? Networking is a habit. Building that habit into your daily routine – for just 15 minutes a day – can really make a difference in your fanbase growth, as well as your industry relationships. It’s all about batching tasks and staying focused on your ideal contacts. #StopTheSpam. Blasting each new follower with a DM that says “Thanks for following, check out my music” does NOT count as making connections. Doing so, while maybe it gained you a few views, did NOT help with your career. These cheap, shallow gestures will not get you far in the long run. Try picking a new follower and striking up a conversation. Ask what it is they do. Check out their work, comment on it. Then, once you’ve established a connection, asking them to take time out of their day to listen to your music will not seem like an annoyance, but rather a genuine request. If you put true passion behind what you’re doing people will notice. If you put true energy into caring about them and what they have going on, they will reciprocate. And it only takes a few minutes a day. ---- Cover Art Ideas You Need to Consider: found.ee/coverart Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 More Industry Predictions for 2019 | File Type: audio/mpeg | Duration: 2888

Hypebot article "5 Music Industry Predictions 2019: Fan Clubs, Apple Music, Chart Decline and More" by Haulix Daily. Fan clubs are back and more beneficial than ever. There’s also a problem with exposure on social media. An artist can have 10,000 fans on either platform, but the number of people who see their updates is far less. The only way to guarantee reach is through paid promotions, and many in the industry are struggling to see the point of giving money to third-party services to reach their fans. Competition for booking grows as tribute bands gain popularity.  The legends of modern music have begun to leave the spotlight. Some have died, but others are choosing to retire. Apple Music almost catches up to Spotify. Spotify is the reigning champ of music streaming. For the last decade, no other premium streaming platform has been able to compete with the popularity of Spotify, but that could change in 2019? Streaming services become news outlets. Think about consumption for a moment. Virtually everyone is accessing music through streaming services. Charts matter less and less. Billboard charts have been considered the best way to gauge the interests of the public for the last half-century. ---- Should You Record an Album or EP? found.ee/album Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

 Advice From the Industry: Part 3 | File Type: audio/mpeg | Duration: 2095

Hypebot article "19 Marketing Predictions From Music Industry Experts" by Ariel Hyatt of Cyber PR. Janelle Rogers - Green Light Go Publicity: Blend Old School With New. The key to success in 2019 is blending old school with new school. Cherie Hu – Freelance Journalist: Get With The Power of Music Subscriptions. In this scenario, the artist owns a direct line of communication with fans, keeps the lion’s share of revenue and can more effectively segment and service these fans than what is currently possible in a mass-market streaming environment. Cheryl B. Engelhardt – In The Key Of Success: Do The Thing. Stop buzzing, and set it up right. You will be relieved when you do. Meghann Wright - Symphonic Distribution: Evolve To Thrive. That means going to shows, going to events, and putting yourself out there. If you want to make it in the jungle, be a beast! Melissa Nastasi - City Bird Publicity: Be Patient. Don’t get discouraged if publications and playlists do not pick up your music and story immediately, as sometimes they have an inbox full of new music to digest on the daily. ---- Pre-Order Release It Right: The Silver Scream Edition HERE. found.ee/ink-rir Want more insight? Check out Outerloop Coaching and kick-start your Music Career: outerloopcoaching.com Design and launch your band's website in minutes. Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com. Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 10% off www.rockabilia.com Email any questions or comments for the podcast to askblasko@gmail.com Join the ManageMental Group on Facebook here! Follow Blasko on Twitter/IG: @blasko1313 Follow Mike Mowery on Twitter/IG: @mikeoloop Check out Blasko’s Spotify Playlist here volumeforever.com ManageMental is part of the Jabberjaw Media Podcast Network. www.jabberjawmedia.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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