The ManageMental Podcast with Blasko and Mike Mowery show

The ManageMental Podcast with Blasko and Mike Mowery

Summary: Two experienced artist managers and music industry professionals bring you their take on the modern day music business and how they mentally approach the profession of management. Join Blasko and Mike Mowery as they cover hot topics in the industry, answer fan questions, provide insight on sales numbers and showcase new music with a slant toward developing artists.

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 Episode 85 - How Much Does It Cost To Tour In 2018? | File Type: audio/mpeg | Duration: 3295

This week while Blasko is out, Mike is joined by Nick "Biggie" Grimaldi of Good Fight Management. Check out Biggie's roster here.Follow Biggie on Twitter/Instagram: @biggiexxx.Mike and Biggie discuss the Hypebot article "How Much Does It Cost To Tour In 2018?" by Royalty Exchange.----Touring is where the money is at in today’s music business. But it’s also where most of the expenses lie as well. Creating a realistic tour budget can help your time on the road be successful, but it’s far from a guarantee that you’ll end up turning a profit. The band Pomplamoose famously lost almost $12,000 on the month-long tour they wrote about in 2014. From transportation, to gear, to routing, to accommodations, to paying third parties… having a good idea how much touring costs is essential for musicians who hope to make their time out on the road worth their while.Don’t let your tour turn into a money pit. Smart budgeting, and planning expenses ahead of time, can make the difference between a meaningful payday or a career-ending debacle. ----Support The Kyle Pavone Foundation at KylePavoneFoundation.org.Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com.Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 15% off www.rockabilia.comWant more industry insight? Head over to Outerloop Coaching www.outerloopcoaching.com Email any questions or comments for the podcast to askblasko@gmail.comJoin the ManageMental Group on Facebook here!Follow Blasko on Twitter/IG: @blasko1313Follow Mike Mowery on Twitter/IG: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 84 - How To Get An Internship In The Music Business Without A Single Contact | File Type: audio/mpeg | Duration: 2994

This week while Blasko is out, Mike is joined by Emily White, author and host of the Interning 101 book and podcast.Mike: “I’ve been enamored with Emily White since we met as panelists at The Yellow Phone Music Conference in 2014. She has continued to inspire me with her passion and consistent record of achievement. As a CEO of a boutique music company, we mentor and work with interns every day and have always wanted to provide them with a valuable learning experience. That has been made all the better once we began following the advice of Emily White’s Interning 101 book. Emily’s charismatic personality combined with her extensive industry knowledge makes her a natural to be a podcast host.”The Interning 101 Podcast takes listeners through the journey of how to successfully navigate and succeed in one’s field of choice. Episodes include interviews with Warped Tour Founder and USC Professor Kevin Lyman, Brian Viglione (The Dresden Dolls, Scarlet Sails, Violent Femmes, NIN), as well as Emily’s current business partners who began as interns a decade ago. The show also interviews current interns to experience the reality of the interning landscape in 2018 as well as Downtown Music Publishing Head of People Lisa Hauptman, Composer Matthew Wang (Netflix, Hans Zimmer Productions), and USA Swimming’s Jake Grosser.The Jabberjaw team is also producing Interning 101 “mini-episodes” in which White will delve into specific topics from Interning 101 the book to educate the audience on modern business best practices, and more, in detail. Adds White, “It’s important that we keep the interview episodes focused on our awesome guests. But I want to ensure that the audience is getting educated on the crucial tenets of the Interning 101 book and for those that want to dive deeper, these episodes are perfect to learn how to succeed in modern business and beyond.----Mike and Emily discuss the article "How To Get An Internship In The Music Business Without A Single Contact" by Ariel Hyatt of CyberPR. Follow her on Twitter @cyberpr.----Support The Kyle Pavone Foundation at KylePavoneFoundation.org.Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com.Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 15% off www.rockabilia.comWant more industry insight? Head over to Outerloop Coaching www.outerloopcoaching.com Email any questions or comments for the podcast to askblasko@gmail.comJoin the ManageMental Group on Facebook here!Follow Blasko on Twitter/IG: @blasko1313Follow Mike Mowery on Twitter/IG: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 83 - Is The Album Dead? | File Type: audio/mpeg | Duration: 1840

Hypebot article "Proof the Album is Almost Dead" by Bobby Owsinski of Music 3.0Listener Joe writes: "I know you guys have touched upon releasing music in 2018, specifically the relevance of the album versus EPs or even singles. I wondered if you guys could dig into this a bit more. As an independent metal artist who is getting ready to release new music in 2019, we've had several discussions in our camp about the appropriate way to do this, which has clearly changed since our last release. The metal and hard rock audience does seem to hold dear its albums and it doesn't seem to me that this will ever completely go away. However, considering how most people are consuming music now, it almost seems like a waste to release an album in which several songs will immediately get lost in space upon release. Currently, we're thinking of releasing an EP, in which we first release each song individually every few weeks before the official release. We know that having CDs, vinyl, and a full EP/album digital release still holds value for part of our demographic and we feel we need to have this available. I'd be interested to hear your take on what you would recommend for a smaller metal artist and on where you think this is headed in the next 5 years or so. Thank you so much! Your show holds immense value for me, my band, and other developing artists! I spread the word of your show to other buddy developing artists whenever I get the chance.Thank you, thank youJoe"Now if you think that anyone in the recorded music industry is lamenting this fact, you’re wrong. The business is in what many consider to be a boom period with double digit growth, and it’s all coming from streaming. In case you haven’t noticed, streaming is all about the song and not the album.Will the album go away as a result? No, it’s still a way to compile a set of songs together that can be useful to the artist and label, plus there are some people that still buy CDs or vinyl. But you’re going to see less emphasis on it in the future, with songs being released as they’re finished instead of waiting for the whole lot to be completed for the album.And this is actually healthy for the industry. Get the songs out fast, give each one maximum exposure instead of being diluted in an album package, and promote them on their merits, just like back in the 50s.----Support The Kyle Pavone Foundation at KylePavoneFoundation.org.Use code MENTAL for 15% off your first year of website hosting at Bandzoogle.com.Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 15% off www.rockabilia.comWant more industry insight? Head over to Outerloop Coaching www.outerloopcoaching.com Email any questions or comments for the podcast to askblasko@gmail.comFollow Blasko on Twitter/IG: @blasko1313Follow Mike Mowery on Twitter/IG: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 82 - Do You Need a Booking Agent? | File Type: audio/mpeg | Duration: 2085

This week we talk about booking agents. This is gonna be killer, so let’s get mental!Listener Nick writes:"What’s up Blasko,Big fan of the podcast and what you do. My band is currently in a situation that I haven’t heard you and Mike talk about yet. I’m in a band that has been signed for about 4 years. We’ve put out an EP and a full length, done several national tours with bigger acts, as well as many smaller tours across the states.Recently, we had to fire our booking agent because, for lack of a better term...he completely ghosted us. No letter of resignation, no emails, nothing. He just stopped answering our manager’s calls and emails one day. We’ve tried to think of any reason why he could have left, but in all honesty we are totally confused.SO, given that we aren’t the type to wait around for things to happen, we got back on the DIY booking grind. In return, we’ve been able to book ourselves at better venues and get better deals for the band than when we had an agent - leaving me to ponder why we should even look for another agent in the first place.My questions are as follows:1.) What are the pros of even having a booking agent in an age where young bands can get it all done themselves? 2.) if it is decided that we should seek out a new agent, what are some things we should look for? Connects? Passion for the band? 3.) How can we know that our agent is pulling their weight and kicking ass for the band?Thanks. Keep it mental.-Nick"----Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 15% off www.rockabilia.comWant more industry insight? Head over to Outerloop Coaching www.outerloopcoaching.com Email any questions or comments for the podcast to askblasko@gmail.comFollow Blasko on Twitter/IG: @blasko1313Follow Mike Mowery on Twitter/IG: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 81 - How to Get Featured on Music Blogs | File Type: audio/mpeg | Duration: 1958

Hypebot article "How To Get a Blog Premiere For Your Next Release" by Jeanette Kats of Symphonic Distribution's Symphonic Blog.Press coverage is pretty important in the digital age, and it’s all about connections. But where do you start? Sure, you can send out cold e-mails to writers and editors who may never open them, but there are a few tips and tricks to help you get noticed in a sea of demos.1. Create a spreadsheet and organize your optionsThere is an endless number of blogs out there on the web, but it will be a waste of time to reach out to sites that don’t cover your style of music. Do some research and find blogs that fit your sound. From there, find the contact emails for writers and editors, recent articles to mention and submission requirements. You can even team up with other artists in your field to tag-team a database.2. Get all of your release information togetherYou’ll want to put together a list of what editors and writers will want to know. Make sure to include the release date, a hi-res version of the artwork, a press release or release bio, an artist bio and a link to the song. Many blogs prefer not to download music, so make sure to use a streaming link, such as DropBox or SoundCloud. From here, you can adjust your emails to fit each blog.3. Make sure your socials are on pointIf a blog writer heads to your SoundCloud or website and it’s a hot mess, then chances are they’ll be turned off by your emal. Make sure your socials are looking great and are easy to locate. Include your social media platforms in the email or in your signature.4. Reach out and make it personalOnce you have all of your contacts organized and your information in order, start reaching out. Make sure to reach out as early as possible (2 weeks pre-release is usually a good time-frame), and keep it personal. Mention some similar artists they’ve featured, a well-written article that you enjoyed, or any mutual connections you may have. From there, include all relevant information for your track and send away!5. Don’t be afraid to follow-upBlogs get hundreds (or thousands) of emails a day. It’s standard for them to skip over some of them. Don’t be afraid to follow up! Many times, it takes a couple emails for someone to actually notice you. If they don’t respond after the second time, there’s a good chance they might not be interested.Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 15% off www.rockabilia.comWant more industry insight? Head over to Outerloop Coaching www.outerloopcoaching.com Email any questions or comments for the podcast to askblasko@gmail.comFollow Blasko on Twitter/IG: @blasko1313Follow Mike Mowery on Twitter/IG: @mikeoloopManageMental is part of the Jabberjaw Media Networkwww.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 80 - How To Grow Your Following | File Type: audio/mpeg | Duration: 2219

This week on ManageMental, Blasko and Mike talk about Word of Mouth Marketing. This is gonna be killer, so let’s get mental!Original Article: https://www.impactbnd.com/blog/word-of-mouth-marketing-strategies-infographicAuthor: Ramona Sukhrajhttps://www.impactbnd.com/blog/author/ramona-sukhraj1. Encourage User-Generated Content (UGC)  UGC is content created and shared by consumers about brands or products. It’s honest, builds trust, and gives marketers extra collateral to work with. How Can You Get Users to Generate Content?  Have a unique hashtag to identify content created by customers  Incentivize creating and sharing pics, videos, and gifs on social media. Offer a free gift, discount, or feature.  Create a sense of community. Showcase your user-generated content prominently on your website or main profile 2. Share Customer Testimonials/Reviews79% of people trust testimonials and online reviews as much as personal recommendations.They help reassure the performance, quality, and/or value of your claims and make consumers feel more comfortable doing business with you. There’s a reason they call it social proof after all.3. Get Product Ratings On Your SiteDepending on your business model, you may want to give people the ability to rate or review specific products, services, etc. directly on your site.4. Offer an Incentive:Giving your customers a reason to share with others can skyrocket your word-of-mouth marketing as well.Big or small, people are always more willing and likely to do something if they receive some sort of value in return. So, consider giving your consumers a discount or free gift in exchange for referrals.5. Create a Referral ProgramYou can take this a step further by creating a formal referral program. A good referral program:6. Connect with Industry Influencers & Thought LeadersInfluencers are exactly what their name suggests; individuals with a strong following and power to influence the beliefs and behavior of those in it.Because of their already established reputation, word-of-mouth marketing from an influencer is undoubtedly the most valuable.7. Offer a Unique, Shareworthy ExperienceAt the end of the day, the easiest way to generate word-of-mouth marketing in this digital age is to offer a unique, share-worthy experience.If you give your consumers something memorable they cannot get anywhere else, they’ll want to share it with their friends and loved ones whether or not you ask them to.------------Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 15% off www.rockabilia.com------------Want more industry insight? Head over to Outerloop Coaching www.outerloopcoaching.com ------------Email any questions or comments for the podcast to askblasko@gmail.comFollow Blasko on Twitter/IG: @blasko1313Follow Mike Mowery on Twitter/IG: @mikeoloopManageMental is part of the Jabberjaw Media Networkwww.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 79 - How to Promote Your Band | File Type: audio/mpeg | Duration: 2172

Original Article: bandzoogle.com/blog/8-ways-to-promote-your-bandAuthor: Patrick McGuire: patrickmichaelmcguire.strikingly.comPromoting a band is tricky business these days. Tools and tricks that worked wonders even five years ago don’t work nearly as well today. In case you haven’t noticed, the music industry has undergone a complete transformation in the span of just a couple of years. This means that to get the most out of promoting your band, you’ll have to approach things a little differently. Here are eight ideas to help you get started: For the full article, click the link above:1. Add a physical element to your promotion2. Tour, tour and then tour again3. Focus your efforts on playlistsEP 32 - How To Get Your Song On A Spotify Playlist  Ep 64 - 5 Tips To Boost Your Spotify Streams Legally 4. Keep an up-to-date website5. Post your music on as many free platforms as possible6. Research and pitch to radio stationsMixcloud7. Create engaging video content8. Get creative with your merch offerings60s IG SONGZAKK WYLDE ON INSTAGRAMLORNA SHORE COMMERCIAL---Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Use PCJABBERJAW for 15% off www.rockabilia.com---Want more industry insight? Head over to Outerloop Coaching www.outerloopcoaching.com ---Email any questions or comments for the podcast to askblasko@gmail.comFollow Blasko on Twitter/IG: @blasko1313Follow Mike Mowery on Twitter/IG: @mikeoloopManageMental is part of the Jabberjaw Media Networkwww.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 78 - What are Labels and Managers Looking For? | File Type: audio/mpeg | Duration: 1551

This week Blasko and Mike take some questions from one of our loyal listeners, Andrew, about what Labels and Managers are looking for. This is gonna be killer, so let’s get mental!-------------------Hi Blasko,I'm really enjoying the podcast so far, and I have a question for you:As a manager, what's most important to you when deciding to work with an artist?I'm probably like most people who listen to your show in that I'm an artist trying to build my band. I understand that a record label needs to consider whether a band has a following when signing them, but what do managers look for?Conversely, if an artist has multiple offers from prospective managers, what should the artist consider?Do you have any advice for an independent band, preparing to release an album in 2018?My band is just about finished tracking its new album. It's been almost two years in the making and I want to make sure we have a plan when it comes to putting it out. Do you have any advice? Sincerely,Andrew------------Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Find merch from your favorite bands and use PCJABBERJAW for 15% off at www.rockabilia.com------------Want more industry insight? Outerloop Coaching has got you covered, head over to www.outerloopcoaching.com ------------We want to hear from you so please don’t hesitate to email any questions or comments to askblasko@gmail.comFind Blasko on Twitter and Instagram: @blasko1313Find Mike Mowery on Twitter and Instagram: @mikeoloopManageMental is part of the Jabberjaw Media Networkwww.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 77 - What Is a Part Time Music Career? | File Type: audio/mpeg | Duration: 1644

This week Blasko and Mike talk about part timing your music career, thanks to a question from a new listener. This is gonna be killer, so let’s get mental!------------Hi, I just found out about your show and have been binge-listening to it, really great stuff!I’m 20 and I’ve been trying to get a band off the ground since high school. This is finally the year that I’m going to make it happen because I’ve finally found some dedicated people and we’re hoping to have an EP out and start to play shows by the end of the year.However, I’m also a college student pursuing a promising career in Computer Science. Apart from something like making DAW plugins for a living or working remote, it’s unlikely that these two worlds will play nice with each other.I think more and more people are interested in the idea of a part-time music career, with revenue drying up in the industry and Misha of Periphery coming out and saying that it’s basically a break-even gig, etc. I think there can be advantages, even; when you’re making six figures as a software developer you have a lot more money to invest in your band, for example.Am I completely off base for thinking that it’s possible to pull something like this off? Thanks for taking the time to help me out.Robbie------------Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Find merch from your favorite bands and use PCJABBERJAW for 15% off at www.rockabilia.com------------Want more industry insight? Outerloop Coaching has got you covered, head over to www.outerloopcoaching.com ------------We want to hear from you so please don’t hesitate to email any questions or comments to askblasko@gmail.comFind Blasko on Twitter and Instagram: @blasko1313Find Mike Mowery on Twitter and Instagram: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 76 - Cover Songs Do’s and Dont's | File Type: audio/mpeg | Duration: 1703

This week Blasko and Mike talk about cover songs. This is gonna be killer, so let’s get mental!Original Article: http://www.hypebot.com/hypebot/2018/07/5-reasons-to-record-release-you-own-cover-songs.htmlAuthor: Patrick McGuire from the Landr blog* Given the time and energy which it takes to record new music, along with the challenges facing the format of the conventional album, artists looking to make splash should consider the advantages of a well crafted cover. Here we explore why [for the full article, click the link above]:1. Covers help your songwriting and music theory2. Cover song licensing is simpler than you think3. Covers have become a big part of modern music4. Covers take less time5. Covers are a new first impression for fans------------Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Find merch from your favorite bands and use PCJABBERJAW for 15% off at www.rockabilia.com------------Want more industry insight? Outerloop Coaching has got you covered, head over to www.outerloopcoaching.com ------------We want to hear from you so please don’t hesitate to email any questions or comments to askblasko@gmail.comFind Blasko on Twitter and Instagram: @blasko1313Find Mike Mowery on Twitter and Instagram: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Bonus Episode: A New Level Preview | File Type: audio/mpeg | Duration: 294

Subscribe to A New Level here: https://www.jabberjawmedia.com/podcasts/a-new-levelHey there. This is Blasko. You may know me from my other podcast ManageMental where my co-host Mike Mowery and I discuss the hottest topics and strategies in the music business. Or you may know me as the bass player for Ozzy Osbourne… Or you may know me as the crazy cat guy on Instagram. Either way, you are here and I am happy to have your attention. What you may not know is that I started my career in the music biz when I was still a teenager in High School. My first band got a record deal and we released 3 albums before we broke up in 1988. I have gone on to play bass for some of the biggest and baddest names in Heavy Metal. Over the years I have amassed quite the network of friends and colleagues. Managers, record label executives, attorneys, A&R guys, booking agents, publicists, radio programmers and the list goes on. I thought it might be interesting to start a podcast where I interview all of these people. We all started out with one simple thing. Passion. Passion for the music. We weren’t just handed our careers. We earned them.  We had no unfair advantages. We are not magicians. We are not superheroes. I want to share all of our stories with you. How did we get here? What drove us? What inspired us? What keeps us doing this now and how do we see into the future? But even more importantly how can you learn from this? How can these stories inspire you? My mission for this podcast is to empower you to take your future into your hands and chase your dreams. We all faced adversity and criticism but we overcame it. You can, too. In Season One, I invite you to meet the masters. Some of the greatest people in the business representing both past and present some of the greatest names of the genre: Slayer, Pantera, Rob Zombie, Anthrax, Ministry, Lamb of God, Clutch, Refused, Mastodon, King Diamond, Dillinger Escape Plan, Amon Amarth and even Jackson Galaxy. We dive deep into their origins and follow their paths as they grow and innovate into uncharted territory. I have known these people on a personal level for decades and even I learned something from these conversations. I know that you will as well. At risk of being redundant these stories are truly inspiring. You want a career in the music business? It can be done. We all did it and now you can learn how. So, on Tuesday, July 3rd I will dropping season 1 Netflix binge listen style. All 10 episodes are each about 30 minutes long and will be available on all platforms so you can download them and listen at your leisure. Thanks for listening and thanks for allowing me to guide you in your search for A New Level. Email Me: AskBlasko@Gmail.com Instagram: @Blasko1313 Twitter: @Blasko1313 Facebook Page: aNewLevelPodcast  Please Rate / Review on Apple Podcasts or wherever you listen to this show!  Thanks to Musicians Institute, Blake Bunzel, Monster Products and Jabberjaw Media for all your hard work.  Thanks to all my guests and listeners for your support! 

 Episode 75 - A Look Inside an Independent Management Company | File Type: audio/mpeg | Duration: 2345

This week Blasko and Mike talk about their own management companies, inspired by some questions from one of our loyal listeners. This is gonna be killer, so let’s get mental!===============================Adrenaline PR RetractionHi Blasko,Big fan of the podcast, I've been following it for the past year and using it to adjust my approach to both managing my own band and others. My question is: What's a day in the life for both you and Mike like at work? I'd love a detailed response of how much time a day you are spending personally on different aspects of the multi-faceted job of band management.Alternatively, maybe a discussion about the organization and structure of both Mercenary's and Outerloop's teams would be interesting to help understand management companies at higher levels.Thanks again for all the time you both put into the podcast, it's been a game changer.AdamPS: I think the Facebook group for the podcast is a great idea. Having a place to talk to the other listeners and seeing who else out there is putting in the effort of researching band management would be a terrific resource and network to have.===============================Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Find merch from your favorite bands and use PCJABBERJAW for 15% off atwww.rockabilia.com------------Want more industry insight? Outerloop Coaching has got you covered, head over to www.outerloopcoaching.com ------------We want to hear from you so please don’t hesitate to email any questions or comments to askblasko@gmail.comFind Blasko on Twitter and Instagram: @blasko1313Find Mike Mowery on Twitter and Instagram: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 74 - How To Reverse Engineer Music Career Success | File Type: audio/mpeg | Duration: 1995

This week Blasko and Mike talk reverse engineering! During the podcast, Mike talks about ‘And The Writer Is’ with John Feldmann, to check out that episode visit: https://apple.co/2yywpsf For more insight, revisit ManageMental Episode 60, “Just Get Started.” This is gonna be killer, so let’s get mental!------------Original Article: https://lateralaction.com/articles/how-to-achieve-your-goals-through-reverse-engineering/Author: Mark Hayward is a co-founder of the nonprofit, Train for Humanity. You can follow him on Twitter @mark_hayward.* Guest post by Mark Hayward on LateralAction.comHow to Achieve Your Goals Through Reverse EngineeringEveryone has dreams and goals, but some folks lack a method and vision for success; while others are just plain afraid to pursue their potentially life changing ideas because they are terrified of failure.In technical terms, reverse engineering can be defined in the following manner:The process of discovering the principles of a system through analysis of its structure, function and operation. It often involves taking something apart and analyzing its workings in detail.To begin forward momentum, I apply my own interpretation of reverse engineering to my goals; whereby, I analyze and ‘take apart’ precisely what it is I hope to accomplish and in this case we are talking about being successful at music. More specifically, I attempt to build a framework for success by breaking down, in reverse order the steps and tasks that will be required to effectively achieve my ambition.The four keys to reverse engineering for success are: Determine the most basic level of the goal. Ensure that you are committed. Identify as many steps as possible that are required to reach the goal. Take action! ------------Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Find merch from your favorite bands and use PCJABBERJAW for 15% off at www.rockabilia.com------------Want more industry insight? Outerloop Coaching has got you covered, head over to www.outerloopcoaching.com ------------We want to hear from you so please don’t hesitate to email any questions or comments to askblasko@gmail.comFind Blasko on Twitter and Instagram: @blasko1313Find Mike Mowery on Twitter and Instagram: @mikeoloopManageMental is part of the Jabberjaw Media Networkwww.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 73 - 5 Steps to Music Business Success | File Type: audio/mpeg | Duration: 1830

In the last episode of ManageMental, Blasko and Mike chatted about ways to succeed in the music biz. That was a really great episode so check it out of ya haven’t already! This week they continue the conversation with ways to succeed in the music industry.This is gonna be killer, so let’s get mental!------------------------Original Article: https://www.berklee.edu/careers/essentialsofsuccess.htmlAuthor: Peter Spellman served as director of the Career Development Center at Berklee College of Music.TITLE: Five Essentials of Music Career SuccessMusic is too big a world for a one-size-fits-all model of music career success. Musicians' career paths are as unique as their individual fingerprints. Nevertheless, there are a few guidelines that I believe apply to anyone trying to make a living career out of their love of music. Here are five: Hone your talent and realize there is a place for you.  Connect with as many people as you can because relationships drive music careers more that anything else, even talent.  Accept the new powers in your corner and take responsibility for creating your own success.  Understand that every business is becoming a "music business" and so musical opportunities are multiplying. Prepare to be versatile and to wear several hats initially, until your "brand" is established.  ---------------------------------Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Find merch from your favorite bands and use PCJABBERJAW for 15% off atwww.rockabilia.com------------Want more industry insight? Outerloop Coaching has got you covered, head over to www.outerloopcoaching.com ------------We want to hear from you so please don’t hesitate to email any questions or comments to askblasko@gmail.comFind Blasko on Twitter and Instagram: @blasko1313Find Mike Mowery on Twitter and Instagram: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

 Episode 72 - A Music Industry Formula For Success | File Type: audio/mpeg | Duration: 2545

This week Blasko and Mike discuss an article on The Huffington Post called The Music Industry Formula for Success Does Exist. For the full article, head to the link below. This is gonna be killer, so let’s get mental!Original Article: https://www.huffingtonpost.com/patrick-hess/the-music-industry-formul_b_5783810.html?guccounter=1Author: Patrick Hess on Twitter: www.twitter.com/phox6801The Music Industry Formula for Success Does ExistTIMINGDEMANDTALENTIMAGE / BRANDEXPERIENCEWORK ETHICFINANCES / RESOURCEMENTORS / ADVISORSFAN CONNECTIONKNOWING YOUR STRENGTHS AND WEAKNESSESRECORD SALES & RADIO PLAYFLEXIBILITY------------Rockabilia is your One Stop Shop for all band merch with the largest selection of officially licensed music merchandise in the world! Find merch from your favorite bands and use PCJABBERJAW for 15% off atwww.rockabilia.com------------Want more industry insight? Outerloop Coaching has got you covered, head over to www.outerloopcoaching.com ------------We want to hear from you so please don’t hesitate to email any questions or comments to askblasko@gmail.comFind Blasko on Twitter and Instagram: @blasko1313Find Mike Mowery on Twitter and Instagram: @mikeoloopManageMental is part of the Jabberjaw Media Network. www.jabberjawmedia.com Check out Blasko’s Spotify Playlist here volumeforever.com

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