Wait What Really OK with Loren Weisman show

Wait What Really OK with Loren Weisman

Summary: The FSG Messaging and Optics Podcast Wait What Really OK is a methodical, comical and informational podcast sharing authentic brand messaging, optics approaches & strategies for honorable authority driven businesses. * Loren Weisman is a messaging and optics strategist for The Fish Stewarding Group, FSG MnO and FSG Development * * Weisman is also the host of the FSG messaging and optics podcast; Wait What Really OK.** Fish Stewarding Group * FSG Development * FSG Messaging and Optics ** 649 Scott Street, Suite #101A, Tye, Texas, 79563-2225, USA * * https://lorenweisman.com ** https://fishstewarding.com ** © 2022 Loren Weisman/Fish Stewarding Group. All Rights Reserved ® ℗ ** Music Credits 1: Opening Theme Song - “Fully Licensed Wait What Really Ok Theme Song" by RKVC - @ 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI) ** Music Credits 2: Closing Theme Song - “News and Information Podcast Percussion Outro” by Doug Hinrichs - @ 2016 Dig and Be Dug Music (BMI) *

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 Am I spending too much on local marketing with too few results? | File Type: audio/mpeg | Duration: 1396

Am I spending too much on local marketing with too few results? The Brand Messaging Podcast Wait What Really Ok Episode 23 is hosted by Brand Messaging Strategist Loren Weisman. Loren digs in to the issues around local marketing costs vs. actual results and conversions. Local marketing and regional advertising can create great results but in a lot of cases it can turn in to an expensive, non converting disaster. Be careful with your local spending. Ask other advertisers, ask other sponsors and ask others that have spent money with local media to see if it was really worth the investment. Promotion and advertising is necessary but so is the return on investment and conversion of that advertising. This week, Sticker Giant is sponsoring the show. At StickerGiant.com you can get custom stickers and labels printed and out the door in 24 hours. StickerGiant offers free custom shapes, free shipping and it’s easy to order. More at: http://stickergiant.com/ Am I spending too much on local marketing with too few results? is the title of episode 23.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Am I spending too much on local marketing with too few results?

 Why do I need a professional photographer for my business? | File Type: audio/mpeg | Duration: 1558

Why do I need a professional photographer for my business? The Brand Messaging Podcast Wait What Really OK Episode 22 is hosted by Brand Messaging Strategist Loren Weisman. Loren delivers a snap shot around the concepts of how important it is to hire a professional photographer for your core and branding photos. This weeks guests are Doug and Ally from Frameable Faces. In a world where every one has a camera on their phone and many believe they can handle their own photo shoots with friends or family, there is still a key need for a professional photographer for professional photos. From making sure that you are representing your brand, your product, services or spokespersons in the best way, all those aspects of lighting, posing, positioning and focusing make all the difference. And while your customers might not be professional photographers, people can tell when a photo is truly professional.Why do I need a professional photographer for my business? is the title of episode 22. This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Why do I need a professional photographer for my business?

 Why should I show proof of concept of my business and services? | File Type: audio/mpeg | Duration: 1307

Why should I show proof of concept of my business and services? The Brand Messaging Podcast Wait What Really Ok Episode 21 is hosted by Brand Messaging Strategist Loren Weisman. Loren covers the reason why showcasing your proof of concept is key for your reputation, your sales and your presentation. If you are delivering services that you need, stay away from the laziness of claiming you don’t have time to do it for yourself and you can only do it for others. By showcasing your services with yourself or your services, product or business in a shining way with someone else, you make your pitch that much easier and you make your professionalism shine that much more. Present your craft or service in yourself and the promotion of it, to showcase the professionalism, the presentation and the example of your work. In any case by presenting what you preach as you are practicing what you preach… or for that matter, showing clear and full examples of your work with others… you move beyond the fluff of the sell and the hype, and spotlight the foundation of the exacts, the details and the results. Show that proof through you or through the clients that can best represent you. That model and that presentation will bring that much more your way and help you stand out well above others. Why should I show proof of concept of my business and services? is the title of episode 21.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Why should I show proof of concept of my business and...

 How much time should I spend creating content for the best results? | File Type: audio/mpeg | Duration: 1311

How much time should I spend creating content for the best results? The Brand Messaging Podcast Wait What Really Ok Podcast Episode 20 hosted by Brand Messaging Strategist Loren Weisman. Loren digs in to the questions around how much time and effort should be put in to creating content for the best results. From scheduling time in your content kitchen to not needing to make every meal of content a five start experience, the idea of long term, sustaining nourishment is much better than making an amazing meal once a week. Aligning templates, editorial calendars and the occasional use of videographers, photographers and editors can be useful, but still, the consistent content coming from you on a regular basis.How much time should I spend creating content for the best results? is the title for episode 20.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************How much time should I spend creating content for the best results?

 Am I sharing too much information online? A few signs its too much. | File Type: audio/mpeg | Duration: 1292

Am I sharing too much information online? A few signs its too much.The Brand Messaging Podcast Wait What Really Ok Episode 19 is hosted by Brand Messaging Strategist Loren Weisman. Loren discusses the dangers and realities of sharing too many pictures, videos and pieces of personal information online. From websites to social media pages, divulging too much can end up being costly and dangerous. By taking those extra seconds and putting in a few extra thoughts before posting something that could make it extra easy to find out information about you, your family or friends that should not be public knowledge, it can help your overall privacy exponentially. Also, realizing that something posted might not come down with just deleting that picture or post, the more you think privacy and security, the less you might choose to put up that picture or that piece of information. Am I sharing too much information online? A few signs its too much is the title of episode 19.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Am I sharing too much information online? A few signs its too much.

 How do you get booked on talk shows, TV shows and podcasts? Ep18 | File Type: audio/mpeg | Duration: 1277

How do you get booked on talk shows, TV shows and podcasts? The Brand Messaging Podcast Wait What Really Ok Episode 18 hosted by Brand Messaging Strategist Loren Weisman. Loren covers some of the key points, issues and tips for getting bookings on podcasts, radio shows, TV shows and other talk shows. Even if you have the best information, it is crucial to showcase how you would be the best guest to deliver it. From the presentation of your solicitation to examples of how you sound, appear and interview, the more you have prepared and organized in order to showcase how you would be a great guest, the more opportunities will follow. As you step in to the shoes of the show, the host or the producers, it is key to deliver the proof that you would be a good choice. Just sending an email and asking to be on a show is not going to work and yet, so many people take that approach every day. The organization, the information, the links and even having questions prepared as well as delivering the specific reasons why you would make a great guest will help convert more asks to interviews and the chance to reach a larger audience with each show. How do you get booked on talk shows, TV shows and podcasts? is the title of episode 18.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************How do you get booked on talk shows, TV shows and podcasts?

 I am a result of my failure. Understanding what went wrong. | File Type: audio/mpeg | Duration: 1250

I am a result of my failure. Understanding what went wrong.The Brand Messaging Podcast Wait What Really Ok Episode 17 is hosted by Brand Messaging Strategist Loren Weisman. Loren talks about the concepts of understanding the elements that created failure in order to have a better understanding of how to create success in the future. The analytics of failure can provide so much more information than the basics of success when you think about it. With many successes and certain things going right, it may not be completely clear what was working or how it came together to work for you. But in failure, and in the understanding and analyzing of failure, it can be a great tool to know that much more about what went wrong and how to make it right. Some talk about learning from their mistakes, while others just try to forget them. When something goes wrong, take the opportunity to dig in a little deeper and explore exactly what happened. And while it is a good idea to do the same with success, sometimes those examples, those patterns and those problems can allow you to identify the issues you had that much easier. In turn, allowing you to never make the same mistakes again. I am a result of my failure. Understanding what went wrong is the title of episode 17.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************I am a result of my failure. Understanding what went wrong

 How to talk to women, men, employees, investors, etc. Basic biz tips. | File Type: audio/mpeg | Duration: 1231

How to talk to women, men, employees, investors, etc. Basic biz tips.The Brand Messaging Podcast Wait What Really Ok Episode 16 is hosted by Brand Messaging Strategist Loren Weisman. Loren goes in to depth about how to communicate in order to achieve the best results for business. From the tone to the speed, the volume to annunciation and a great deal in between. Your presentation, your confidence, your professionalism and your deliver in how you talk, how you listen and how you hold your self when you are talking or listening is a crucial factor in making the connections, networking effectively and creating the conversions you are looking for. Some tips may seem obvious, but in the heat of a conversation with an employee, an employer, a new contact or potential investor, all the elements of how you communicate are just as important as the information you are communicating. How to talk to women, men, employees, investors, etc. Basic biz tips is the title of episode 16. This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************How to talk to women, men, employees, investors, etc. Basic biz tips

 Why should you say yes more when you don’t know if you can do it? | File Type: audio/mpeg | Duration: 1231

Why should you say yes more when you don’t know if you can do it? The Brand Messaging Podcast Wait What Really Ok Episode 15 is hosted by Brand Messaging Strategist Loren Weisman. Loren talks about the whole “say yes more” phenomenon and how bad it can really be for you, your career and your reputation. When you are saying yes to things you can’t do or do not have the ability to be able to organize other people to do, you not only risk failure to complete the task, but in your selfishness, you are directly affecting the person that has hired you. By starting off with a lie and then not being able to pull it off, you harm your reputation, the results of the project and showcase incompetence instead of drive. It’s not a bad thing to say yes when you know that you can back that yes up. If you have the ability to put together the team, the tools and the work to be completed, then by all means, say yes more! But if you are saying yes just to say yes more and not backing that yes up with a plan, you are putting together a plan for disaster. By telling people what they want to hear instead or telling people what you are able to do, you can dig yourself and your reputation in to a hole that you might not ever get out of.Why should you say yes more when you don’t know if you can do it? is the title of episode 15.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)********************************************** Why should you say yes more when you don’t know if you can do it?

 Small town marketing mindsets will only hold your business back | File Type: audio/mpeg | Duration: 1296

Small town marketing mindsets will only hold your business back. The Brand Messaging Podcast Wait What Really Ok Episode 14, is hosted by Brand Messaging Strategist Loren Weisman. Loren discusses the ideas of the small town marketing mindsets and the reason why they can be so destructive to smaller businesses. By taking the initiative to organize, optimize and strategize a branding and marketing plan that many push a little further out, it will allow for the promotion, marketing and advertising to have that much greater conversions and results closer to home. It's not about thinking too big, but it is about thinking and planning big enough to reach the widest array of an audience to make sure that your local business is getting the sales, profits and support. When you market too tightly and with too limited a range, you oversaturate an area, its media which can make people look past you. By building and marketing your brand to a wider and more extended audience, you grow the chances and the promotional opportunities to be seen, to have stories done on you and to become that much more engaging. The results will engage more people, more media and more promotional opportunities right in your back yard, as well as a few towns or even states away.Small town marketing mindsets will only hold your business back is the title of episode 14.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Small town marketing mindsets will only hold your business back

 How do you run a political campaign on social media effectively? | File Type: audio/mpeg | Duration: 1296

How do you run a political campaign on social media effectively? The Brand Messaging Podcast Wait What Really Ok Episode 13, is hosted by Brand Messaging Strategist Loren Weisman. Loren looks over the ideas of campaigning in todays social media environment. With a presidential election only a couple months away along with many seats up for grabs on both state and national levels, this episode looks at some of the best approaches to take online for a candidate today. More often than not, the social media following of any given candidate is by those that are already voting for that candidate or those that may be spying on that candidate. This is even more of a reason to expand the online approach and engage those voters that are for you, those voters that are up in the air and even those voters that are against you. By using social media to connect, engage and communicate correctly, a political campaign can thrive and reach that much further to that many more people today. How do you run a political campaign on social media effectively? is the title of episode 13. This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************How do you run a political campaign on social media effectively?

 Am I ready for advertising or publicity? Premature promo problems. | File Type: audio/mpeg | Duration: 1314

Am I ready for advertising or publicity? Premature promo problems. The Brand Messaging Podcast Wait What Really Ok Episode 12, is hosted by Brand Messaging Strategist Loren Weisman. Loren asks a very common question that usually should be answered with a no. But with lack of patience, lack of content and lack of preparation, too many jump too soon in to advertising and publicity. By taking the time to build up your brand and reinforce that brand with the right amount of content, it allows for advertising and publicity to become much more effective and create much better results. Planning, preparing and launching content before launching a campaign allows for more people to see more about you and in turn convert to fans and customers quicker than advertising over and over about coming soon or only showcasing a limited message with limited material to back it up. Am I ready for advertising or publicity? Premature promo problems is the title of episode 12. This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Am I ready for advertising or publicity? Premature promo problems

 Why does sharing work better than telling? Expert engagement tips | File Type: audio/mpeg | Duration: 1255

Why does sharing work better than telling? Expert engagement tips. The Brand Messaging Podcast Wait What Really Ok Episode 11, is hosted by Brand Messaging Strategist Loren Weisman. Loren looks at the best ways to connect with your audience, your fans or your customers through a more inviting form of engagement. Many people come off overly aggressive or dominant in their approaches, pitches and discussions that can end up turning people off and turning potential customers away. By thinking a little more about how you are sharing, engaging and connecting, your content and advertising will reach that much further and draw that many more people to you by standing out from the aggressive approaches of many others. By sharing instead of telling, by keeping a humility over blasting arrogance and by communicating in more conversational way, your message will reach that much further. Why does sharing work better than telling? Expert engagement tips is the title of episode 11. This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Why does sharing work better than telling? Expert engagement tips

 Why should I dream small at first for my business and my vision? | File Type: audio/mpeg | Duration: 1295

Why should I dream small at first for my business and my vision? The Brand Messaging Podcast Wait What Really Ok Episode 10, is hosted by Brand Messaging Strategist Loren Weisman. Loren digs in to the ideas around organizing and planning for sustainability and operational success before only planning for the best case scenario and the highest level of profit. While it is good to plan for the long term and layout the vision you have, too many put too much focus on the stars and don’t take the steps that are right before them to build their business, vision or dream effectively. At the same time, many that plan too large, end up never seeing those plans come to fruition because they left out many of the details and considerations that would have allowed for smaller steps and initial success to happen. Allow your vision to take shape by planning for all the aspects of it. The more defined dream that is laid out in working order from the worst case to best case scenario, the better the results will be.Why should I dream small at first for my business and my vision? is the title of episode 10. This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************Why should I dream small at first for my business and my vision?

 What happens when you die? Business planning and organizing tips. | File Type: audio/mpeg | Duration: 1201

What happens when you die? Business planning and organizing tips. The Brand Messaging Wait What Really Ok Podcast Episode 9, is hosted by Brand Messaging Strategist Loren Weisman. Loren discusses an uncomfortable, yet important topic regarding what happens if you or someone you work with dies. In larger organizations and businesses, there are often more fail safe elements in place. Yet with smaller businesses, start ups and new ventures, the death of a key person can create catastrophic results. From creating a tracking plan of regular updates to creating a will of sorts for what happens when or if some one passes away, there will be a lesser chance of losing access, losing information and losing time as you work to replace or move on after a loss. Having this organization makes all the difference in the world and since anything can happen to any body at any time, it is something to have in place. What happens when you die? Business planning and organizing tips is the title of episode 9.This Brand Messaging Podcast is available on iHeartRadio, Spreaker, Spotify, Google Podcasts, Apple Podcasts, Castbox, Podbean, Podcast Addict, Podchaser, Stitcher, TuneIn, Chartable, Hubhopper and other Podcast Distributors.************************************************Wait What Really OK is Part Radio Show, Part Podcast, Part Strategy & Part Comic Relief that takes apart the misconceptions, misunderstandings and mistakes of online branding, messaging and optics by delivering up to date, easy to understand information that can be applied to your messaging, regardless of your business. ************************************************Host, Loren Weisman is a Brand Messaging Strategist and Contributor for the Fish Stewarding Group which is Stewarding Strategic Solutions. Loren focuses on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product. *****************************************************Fish Stewarding Group (Orlando Division) 207 West Plant StreetWinter Garden, Florida, 34777-0991*************************************************LinksFSG URL: https://fishstewarding.com/LW URL: https://lorenweisman.com/Podcast Info: https://lorenweisman.com/brand-messaging-podcast/Videos: https://youtube.com/lorenweisman/Pictures: https://instagram.com/lorenweisman/Amazon Author Page: https://amazon.com/author/lorenweisman********************************************** Music Credits: Opening Theme Song“Fully Licensed Wait What Really Ok Theme Song" by RKVC. Copyright 2016 eMbloh Music (ASCAP)/ Cienzo Music (BMI). Administered by Ass Backwards Music (ASCAP)/Bass Ackwards Music (BMI) ********************************************** Music Credits: Closing Theme Song“News and Information Podcast Percussion Outro” by Doug Hinrichs. Copyright 2016 Dig And Be Dug Music (BMI).Administered by Bass Ackwards Music (BMI)**********************************************What happens when you die? Business planning and organizing tips.

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