The Blogger Genius Podcast

Want to know how to figure out what your audience will buy from you? I'm interviewing my friend, Monica Froese, from Redefining Mom, on how to know what products to sell, how to find product opportunities, how to build highly converting sales funnels, and how to provide wins for your customers so they keep coming back. We do a deep dive into the strategies you need to know to build compelling products for your audience and market them successfully so they happily buy.

Have you been thinking about starting a blog and selling products? If so, you’ll want to listen to this episode.  My guest on today’s podcast is Suzy Karadsheh. Suzy and her husband have built their site, The Mediterranean Dish, into a thriving online food blog and business. And because it's all about Mediterranean flavors, their blog is what I would consider a niche food blog. What started as a hobby has turned into a successful online business. Listen to this episode to learn how they did it.

What I'm doing in this podcast is outlining how David, my husband, partner, and technologist, and I take a look at your blog to evaluate it. What's great is we've got fresh eyes, but we also have a systematic way of looking at the pieces of your blog to see if you are making good choices to help move your business forward. If you want a free download, a checklist of what we're talking about, please head to MiloTree.com/blogchecklist. This will help you see your blog in a new way.

Want to know how to up your affiliate sales right now? This is the episode for you. Today, I'm interviewing Jeannine Crooks. Jeannine has been in the affiliate marketing world for over 20 years and she shares her expertise with us on how to be successful and make money using affiliate marketing.  In my conversation with Jeannine, we talk about why affiliate marketing is so powerful, how to optimize your site for it, how to think about which products to sell, and how to plan content. 

I've got Paula Rollo, my good friend and MiloTree Community Manager, back on the show. We are talking about how we're doing during quarantine and how we're finding ways to work in the cracks. We talk about how things feel messy and complicated, but how we're taking stock of our businesses and pushing forward, even in not the most graceful ways. This is our honest conversation about our struggles and challenges during this time. But it's also about how to get real and get your work done.

Do you have a skill you know very well? Could you teach it? In this episode, we're talking about how to grow a successful business teaching what you know. Then we'll explore how to grow that business using social media in creative ways, especially Instagram. Now, let me introduce my guest.  Kimberly Espinel is a food photographer, a prop stylist, a food stylist, a food photography teacher, an Instagram growth coach, a podcaster, and a food blogger. Yep, that's a lot!

If you are interested in how to get started selling successful products online, you’re going to love today’s episode.  I’m chatting with Emma Lee Bates, online marketing expert, about all things sales: landing pages, selling to your email list, trends in online marketing, and sales funnels.  If you struggle with selling or you just want to learn more about how to do it well, this is the conversation for you!

Perfection is the biggest business killer out there. In this episode, I'm sharing why you need to do B- work to grow a successful business today. My husband, David, and I are currently enjoying coaching our first group of students, and there are some business principles and practices that I want to share with you, my podcast audience because I think they can help you as you build your online business. 

If you need ideas for how to deal with marriage and family tension during this time of social distancing, please listen to this episode. There are a lot of tips in this episode to make your life saner and happier! Today, I am releasing another special episode. This one is not about growing your business. I'm interviewing my mom who is a marriage and family therapist. She has interesting insights, strategies, ways of looking at your life in this very unusual, anxiety-provoking time.

Today, I've got a special episode, where I'm talking about how to find success during coronavirus. Yes, it is possible if you know how to pivot your business. These are scary times, especially as online business owners, bloggers, and entrepreneurs. We've watched our Catch My Party traffic fall by half in one week! But if we can solve problems for our audiences, we will be okay. I believe that in my heart. And our businesses will be stronger for it.

You hear me say it all the time...the riches are in the niches. Today’s guest on the podcast will show you how to find financial freedom in a niche blog. Cassidy Tuttle is the creator behind Succulents and Sunshine, a blog solely devoted to the care and propagation of succulents. That might sound limiting, a blog that talks only about succulents? I think you might be shocked at all that Cassidy has been able to accomplish with her blog. I’m talking products, courses, and more.

Listen to this interview with  Amanda Wittenborn as she shares how to sell products on Amazon and kill it! I used to think that selling products on platforms like Amazon was all about competing with others on price. Amanda has taught me that I was wrong.  She started out selling printables, but she was struggling to really grow her business. So she began selling invitations on Amazon that she had created and printed, and she has now grown this into a 7-figure business.

In this episode, my husband, business partner, and tech extraordinaire, David, and I are talking about why site speed can hurt your blog and how to fix it. Have you been blogging for a bit, but you aren’t seeing the traffic you thought you’d see? Or is your bounce rate super high?  If you’re dealing with issues like these, perhaps your problem isn’t your content; perhaps your site speed is to blame. In this episode we're digging deep into why site speed matters. 

Have you heard? Pinterest is making changes. In today's podcast episode, Alisa Meredith, my dear friend and Pinterest expert, and I are talking about how to get ahead of the changes at Pinterest to win on the platform. Pinterest is responsible for driving millions of page views to our site, Catch My Party, every single month.  But with all platforms, sometimes things change. And Pinterest has recently made some changes that have a lot of people talking.

We are doing something a little bit different today. I recently hit a podcasting milestone, so I decided to celebrate by sharing what I've learned reaching 100+ episodes. Phew! I can't believe I did it! My friend and MiloTree community manager, Paula Rollo, is back to help me share with you all some behind the scenes from the podcast.  I have always listened to and enjoyed podcasts. It’s one of my favorite things to do. I even look for excuses in my life to listen to my podcasts.