Follow the Data: Your Journey to Amazon FBA Success

There are 6 common mistakes that we consistently see sellers make when choosing their keywords. Identifying these potential issues in your keyword strategy can help you make better decisions that will improve your keyword ranking and ultimately increase your sales. Listen as Casey breaks it all down. 

When setting your Amazon business up to sell, what do you do? What shouldn't you do? What should you expect in finding a buyer?  What is the acquisition process like?  Today, Josh and Ken of Thras.io join Casey to answer all of your questions!

Ever wondered what your Amazon customer's demographics look like?  What age group is buying the most? Is it mostly females like you think it is? What is the average household income across your customers?Amazon released two new features in Brand Analytics including showing your customer demographic info. Very interesting stuff, but how actionable is it? Find out more here. If you want to learn more about all the power of Brand Analytics, we break it all down here --> http://bit.ly/podcast_BA

In today’s episode, Casey Gauss has an apology for you…and some inspiration to get you to the next level of success in your Amazon business.  Bonus:    If you’d like access to our Products Not To Sell list that Casey mentions, click here: http://bit.ly/PNTS_podcast. Sign up for a free trial of our suite of software tools and start dominating Amazon today--> http://bit.ly/FTDpodcast_trial.                                                                        

You may think you know the answers to these questions… Where do I need to rank for my keywords to drive significant sales? Can I claim market share without ranking organically for my main keywords? How important is review rating for a product like mine? But you’ll be surprised to learn the real answers. We have those real answers. Just for you. And this is huge…

In today’s episode, Casey Gauss talks us through how to use a super simple strategy to find products and markets that are underserved and waiting to be tapped into. Casey also introduces VL's New Search Volume Algorithm that they've been working on since Amazon's code change that stopped software providers from obtaining search volume data directly from Amazon. Ready for your free trial of our suite of software tools to start dominating on Amazon? -> http://bit.ly/FTDpodcast_trial.    

At VL, we run hundreds of giveaways per day, and the data says that they are absolutely still effective. You just have to approach them differently in 2019. Casey discusses creating foundational sales, conducting keyword research, and understanding your market before launching a giveaway - this will help skyrocket your product to success even after the launch is complete. Check out our Sales and Rank Part 4 webinar on Giveaways: http://bit.ly/2F2XC6l

Casey walks through all the reasons to monitor your competitors using our newest tool, Competitor Intelligence. Notifications allow you to gain overall knowledge about your space, take your Amazon PPC more seriously, and make informed choices about new market expansion. Want to try out notifications for yourself? Learn more about Competitor Monitoring by watching this video: http://bit.ly/2TzLtz0.

In today’s episode, Casey Gauss and Viral Launch PPC aficionado Brock Brothers discuss how to set up and manage efficient PPC campaigns for both old and new products on Amazon.   Have a question about how our team can manage your PPC campaigns? Email solutions@viral-launch.com with your name, phone number, and at least 1 ASIN, subject line: “FTD”.  A qualifying note - this program is meant for sellers with a portfolio of $50,000 in revenue per month across their entire product offering.   

Keyword research is the foundation of any successful Amazon strategy; it is definitely a science, not an art. This week, Casey walks you through advanced tactics and thought processes to achieve a well-optimized listing. Whether you use VL tools or not, we encourage you to take your time on this step; you will see the return in your PPC campaigns and organic sales later. Advanced Keyword Research Video: http://bit.ly/2BJ0rIW Email service@viral-launch.com with any questions!

It’s too late to get into the Amazon ecosystem. Or is it? If you’re an FBA seller, you’re probably in Facebook groups; you know there’s conflicting opinions out there. We’ve gathered real data around what’s working and what’s not. Join Casey Gauss as he debunks 12 common seller misconceptions, including keyword ranking, going out of stock, PPC automation, ACOS, giveaways, and more. Ideas for the podcast? Email service@viral-launch.com. We’d love to do episodes on things YOU’RE

Amazon Advertising does not give sellers insight into their sponsored ad placement. This metric, however, is an extremely important indicator of PPC campaign success and should be more heavily emphasized in paid strategies. This week, Casey Gauss is joined by Brock Brothers, Viral Launch R&D Specialist. They discuss ad position in Amazon Advertising, especially as it pertains to two different PPC strategies: profit and launch. Check out our Sales and Rank webinar: http://bit.ly/2CYBdWy

New tool alert!! Competitor Intelligence is an advanced Amazon reverse ASIN lookup tool that gives you unparalleled insight into exactly how your competitors are performing. Join Casey as he talks about this game changing new tool and how you can use the features whether you are a new seller or scaling a 7 or 8 figure business. Try Competitor Intelligence for FREE: http://bit.ly/2CVVMTC Watch our CI Launch Webinar: http://bit.ly/VLci-replay Watch our Sales and Rank Webinar:http://bit.ly/2CYBdWy

In today’s episode, Casey Gauss is joined by Viral Launch R&D specialist, Jordan Dekker, to discuss the new product targeting capabilities for Amazon PPC. They talk through different strategies for product targeting on Amazon, including category targeting, complementary product targeting, and competitor product targeting, and how you should be using them for your business. Read our blog post: http://bit.ly/2HCp3rQ Try Listing Analyzer for FREE: http://bit.ly/2HteMhS

This week, Casey Gauss and R&D specialist, Andrew Field, dive into some updates for Amazon dynamic bidding & bid adjustments. They also discuss a new Amazon PPC hack, discovered by Viral Launch’s R&D team. You won't want to miss this! Join our Facebook Group, Data Hunters, to be the FIRST to hear about discoveries like these: https://www.facebook.com/groups/DataHunters/ Check out our in-depth blog post: http://bit.ly/2RtHoMt