Social Marketing with Sassy Suite show

Social Marketing with Sassy Suite

Summary: Smart, actionable social marketing and business strategy tips for direct sellers and solopreneurs by Brenda Ster, founder and CEO of Sassy Suite.

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Podcasts:

 10. Batching Your Work To Maximize Your Efficiency | File Type: audio/mpeg | Duration: 5:15

I know, I know… I’m the first person to tell you to stop calling your business a side hustle. And that is a very important mindset shift to make, but that doesn’t mean you can actually work your direct sales business full time. Sometimes, you just don’t have the hours in the day you need.…

 9. The 3 Ps of Social Media Content Strategy | File Type: audio/mpeg | Duration: 5:34

Why are the 3 Ps of Social Media Content Strategy important? Because sometimes, those 3 Ps are all you have to help you stand out from other consultants you are selling the same brand and the same products you’re selling. Those 3 Ps are all that’s keeping you from blending into the sea of direct…

 8. Identify Your Ideal Client: Who are you Talking To? | File Type: audio/mpeg | Duration: 5:06

One of the cornerstones of any business is to be able to identify your ideal client. Without that, you’re just yelling into a megaphone and hoping that someone comes along who is willing to listen to you. Your ideal client is the person who needs what you have and who thinks you’re the person to…

 7. Lifestyle Content and the 3Ps of Social Media | File Type: audio/mpeg | Duration: 5:01

After you join a direct sales company, the next decision you need to make is how you want to put together your marketing strategy (and what type of content you should post that will help drive you to your goals). The answer? Lifestyle content. While you may be tempted to post all about your new…

 6. Social Warm up in Direct Sales | File Type: audio/mpeg | Duration: 3:47

Just what is social warm up in direct sales? Let’s face it — direct sales has a bit of a reputation. And it’s not entirely un-earned. By practicing social warm up in your direct sales business, you can avoid being lumped in with all the direct sellers who are out there building the spammy reputation.…

 5. Outcome-Based Goals | File Type: audio/mpeg | Duration: 4:21

What are outcome-based goals? Outcome-based goals are manageable goals that focus on the immediate numbers we’re after. They help us keep track of where we are on the roadmap to our ultimate goals. If you’re having trouble settings outcome-based goals, listen to this episode for a great tip that you can use to help. Setting…

 4. Understanding the Social Marketing Funnel | File Type: audio/mpeg | Duration: 5:36

We talk about funnels all the time, but do you know what a social marketing funnel is or how to leverage it for your direct sales business? Listen to this episode to learn the about the foundation of a social marketing funnel and how it can help expand your business organically (and without being spammy).…

 3. Branding in Imagery | File Type: audio/mpeg | Duration: 4:21

Why is branding in imagery so important? If your company or your upline is giving you graphics to use in your marketing, why go through all the trouble of creating new graphics and visual components? Is it really important to reinvent the wheel? Listen to this episode to learn just how important branding in imagery…

 2. Branding Consistency in Direct Sales and Social Media | File Type: audio/mpeg | Duration: 3:51

So, you’ve joined your direct sales company, and you’re excited and ready to get started. Your first step? Branding. And, more importantly, branding consistency. In this episode, Brenda talks about the importance of branding consistency in direct sales and across social media and offers tips to help you achieve it. Branding Consistency in Direct Sales…

 39. Recruiting Strategies for Direct Sales, Cross-Posting on Social Media, and Joining a Second Company | File Type: audio/mpeg | Duration: 19:28

Today, Brenda and Windy accept questions from direct sales consultants in various companies about marketing strategy, community building, engagement, and recruiting strategies for direct sales. Do you have a question for us?  Send it to us through this form!   Brenda Ster: Hey everybody! Welcome to another episode of Social Marketing with Sassy Suite. I’m Brenda…

 38. Time Management versus Task Management | File Type: audio/mpeg | Duration: 20:38

Which struggle bogs you down the most? Time management versus task management is an epic battle for lost productivity. As we head into the new year, we take a few minutes to talk about the difference between time management versus task management and how to reach your goals. Brenda Ster: Hey, hey, everybody! Welcome to…

 37. Everything You Ever Wanted to Know About Pinterest | File Type: audio/mpeg | Duration: 25:14

Want to learn Pinterest everything? As you may or may not have heard, we are big fans of Pinterest and everything it can do for your small business and marketing strategy. That’s why we couldn’t wait to get Melissa Megginson from Tailwind back on with us to fill us in on all the newest information.…

 37. Everything You Ever Wanted to Know About Pinterest | File Type: audio/mpeg | Duration: 25:14

Want to learn Pinterest everything? As you may or may not have heard, we are big fans of Pinterest and everything it can do for your small business and marketing strategy. That’s why we couldn’t wait to get Melissa Megginson from Tailwind back on with us to fill us in on all the newest information. […]

 36: Breaking Down Social Proof | File Type: audio/mpeg | Duration: 21:57

We all know how important reviews and testimonials are for businesses, but do you know why they’re important? In this episode, Brenda and Windy talk about breaking down social proof into its most basic forms and how you can build it into your social marketing strategy. Brenda Ster: Hey, hey everybody! Welcome to another episode […]

 36: Breaking Down Social Proof | File Type: audio/mpeg | Duration: 21:57

We all know how important reviews and testimonials are for businesses, but do you know why they’re important? In this episode, Brenda and Windy talk about breaking down social proof into its most basic forms and how you can build it into your social marketing strategy.   Brenda Ster: Hey, hey everybody! Welcome to another…

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