The ActiveCampaign Podcast show

The ActiveCampaign Podcast

Summary: All you need to know to fully automate your marketing and sales processes with ActiveCampaign.

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Podcasts:

 Episode 20: Customer Service Marketing Automation with Katrina Scarlett | File Type: audio/mpeg | Duration: 41:01

Welcome to The ActiveCampaign Podcast: Business Breakdown! This week, Chris Davis interviews ActiveCampaign user Katrina Scarlett about the power of automating in business, and how she helps her clients streamline their work. Katrina Scarlett can be found online at thesubtledetails.com. Related Materials: The State of Marketing Automation Setting Yourself up for Success Simplifying Automations   […]

 Episode 19: Building Membership Sites and Delivering Lead Magnets with Matt Fox | File Type: audio/mpeg | Duration: 40:46

This week, Director of Education Chris Davis welcomes ActiveCampaign user Matt Fox to the podcast. Matt shares his history with marketing automation, as well as his tactics for managing a membership site and delivering multiple lead magnets. Matt Fox can be found online at frictionfreesales.com. Related Materials: What are Custom Fields? What are Tags? A […]

 Episode 18: Balancing Out Your Automated Marketing with Tony Velazquez | File Type: audio/mpeg | Duration: 33:41

Marketing automation empowers companies to automate both internal and external processes, but it’s important to plan your strategy in advance. In this episode, Director of Education Chris Davis breaks it down with Customer Success Manager Tony Velazquez, and they discuss how to automate what you can, and still make personal contact with your leads. Related […]

 Episode 17: A Method to Managing Unsubscribes with Meg Curth | File Type: audio/mpeg | Duration: 40:00

Unsubscribes are a tricky topic. Learn to avoid unsubscribes by using ActiveCampaign to ask your contacts about what type of communication they want to receive. In this week’s episode, Customer Success Manager Meg Curth shares her tips and tricks with Host and Director of Education, Chris Davis. Note: This episode is best if you follow […]

 Episode 16: Developing An ActiveCampaign iOS App with Weien Wang | File Type: audio/mpeg | Duration: 30:08

ActiveCampaign is developing iOS apps; iOS Developer Weien Wang discusses the upcoming app with Chris Davis, Director of Education. Weien and Chris talk about what it takes to create iOS software that is useful, usable, and clean.   Transcript Chris Davis: Welcome, welcome, welcome. Welcome to another episode of [00:00:30] the ActiveCampaign Podcast. Today, I have […]

 Episode 15: Creating the Complete Customer Journey with John Morrison | File Type: audio/mpeg | Duration: 32:35

Product Usability Specialist John Morrison shares his years of ActiveCampaign experience with Director of Education, Chris Davis. They discuss how to best map out an entire customer journey, from automations within ActiveCampaign to personal outreach. Related Materials:  Simplifying Automations Using Deals CRM to Enhance Relationships Measuring Your Marketing Transcript Chris Davis: Welcome to another episode […]

 Episode 14: Enhancing the User Experience | File Type: audio/mpeg | Duration: 29:56

Go behind the scenes of ActiveCampaign’s usability process when Director of Education, Chris Davis, interviews Product Designer, Austin Smith. In this episode, Chris and Austin discuss how ActiveCampaign works to address the root need of users, the design process, and preview upcoming features.   Transcript Chris Davis: Welcome to another episode of the ActiveCampaign podcast. […]

 Episode 13: The Art of Closing Sales with the Deals CRM | File Type: audio/mpeg | Duration: 25:36

The Deals CRM can help you get organized. Director of Education Chris Davis interviews Jay Quiles, Account Executive, to learn his tips and tricks for using the Deals CRM in his daily sales process. Learn more about this unique and visual CRM, that can manage your contact interaction in a new way. Related Materials: What’s […]

 Episode 12: Introducing the ActiveCampaign Reseller Program w/Diana Lau | File Type: audio/mpeg | Duration: 28:38

The ActiveCampaign reseller program offers an incredible opportunity. In this episode, Director of Education Chris Davis interviews Diana Lau, Customer Success Manager, about the hows and whys of this powerful program. From how to get started, to managing accounts and ongoing support, listen for a great overview on how to get started “reselling responsibly” with […]

 Episode 11: The Importance of Data-Driven Decisions | File Type: audio/mpeg | Duration: 36:01

Tim Jahn believes you should measure every action you take. He explained why to Director of Education Chris Davis on Episode 11 of The ActiveCampaign Podcast. Listen now as Tim, a product owner at ActiveCampaign, discusses data-driven decisions, why they’re important, and how you can correctly and easily collect data in our platform. –Related Materials: […]

 Episode 10: Segmentation Series Part 4 – Lists | File Type: audio/mpeg | Duration: 32:58

Lists allow for segmentation at the broadest possible level. Not sure what that means? Don’t worry. Director of Education Chris Davis is here to fill you in. Our tenth episode continues with the segmentation theme, this time defining lists and discussing how to best use them in ActiveCampaign. Related Materials: Let’s Get Personal: A Guide […]

 Episode 9: Segmentation Series Part 3 – Custom Fields | File Type: audio/mpeg | Duration: 30:39

Our third episode in the segmentation series — and ninth edition overall — takes a look at custom fields, a powerful piece to the segmentation puzzle. Custom fields can do everything that tags can, and more. Director of Education Chris Davis is here to help you realize their potential. –Related Materials: Let’s Get Personal: A […]

 Episode 8: Segmentation Series Part 2 – Tags | File Type: audio/mpeg | Duration: 45:16

As a follow-up to our last episode, Director of Education Chris Davis takes a closer look at tags. In the eighth edition of The ActiveCampaign Podcast, Chris defines tags and discusses their three main functions, all in an effort to help you better understand their role in segmentation. Listen today to learn how to properly […]

 Episode 7: Segmentation Series Part 1 – Intro to Scaling Personalization | File Type: audio/mpeg | Duration: 28:30

In our seventh episode, Director of Education Chris Davis introduces segmentation and highlights the various ways you can group contacts in ActiveCampaign. Our segmentation tools can personalize your marketing to an unprecedented degree, but first, you need to know how to use them. Check out this edition of The ActiveCampaign Podcast to learn what segmentation […]

 Episode 6: Building Better Automations w/ Meg Curth | File Type: audio/mpeg | Duration: 24:49

Meg Curth, a customer success manager at ActiveCampaign, knows automations inside and out. That’s why we called on her for the seventh episode of The ActiveCampaign Podcast. Meg discusses the best approaches to automation building, how to measure the success of your automations, and common struggles that her clients encounter. Listen today to be on […]

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