Private Practice Workshop
Summary: This podcast is the only resource you need to learn how to market and grow your business as a counselor, psychologist, or therapist in private practice. Hosted by John Clarke, a licensed psychotherapist, and private practice consultant, this show is packed with powerful and effective techniques that will allow you to build your practice into exactly what you want it to be. If you want targeted marketing advice from a private practitioner who knows what it takes to build a practice, then you've come to the right place!
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- Artist: John Clarke from Private Practice Workshop
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Podcasts:
John sits down with seasoned business coach Rich Allen to extract how Rich conceptualizes businesses using the unique metaphor of a bicycle. Rich’s website: https://tourdeprofit.com/
In this solo episode, John breaks down in 6 easy steps, how to choose, validate, and build your new business idea such as an online course or membership site, etc.
John hits record for another solo, open-ended episode reflecting on what’s happened in the past 2 months and what therapists in private practice could expect for the months ahead.
Private practice owner Jeremy Mast chronicles his experience in growing a fully booked practice and then turning his clinical specialty of treating porn addiction into an online program that scales.
John lays out 6 easy steps to troubleshoot your private practice marketing, including: * Set your targets (how many inquiries per week do you need? How long do clients stay on average?) * Look at what you’re currently doing. Find what’s working, and what’s not. * Double down on what’s working, cut out what’s not. * Learn 2 platforms extremely well. * Get off social media and stop listening to therapists who have the same problems you do. * Stick to your 2 things until you hit the targets y
John sits down with group practice owner and private practice consultant Gordon Brewer for an open-ended dialogue about all things therapy and private practice.
In this solo episode, John breaks down how to build a Business Made Human® in just 6 easy steps including: * Start with why (your purpose statement) * Establish an endpoint (your mission statement) * Map out how you’ll get there (your vision statement) * Establish your company values * Set your ideal income * Craft your ideal schedule around your ideal income
In this solo episode, John breaks down exactly how to market your private practice the right way, in just 4 easy steps including: * Know your audience * Clarify your message (focus on benefits and outcomes) * Get paid and organic Google traffic * Grow and engage your email list
John sits down with expert digital marketer Matt Headland to talk through exactly how you should adjust your marketing for COVID-19/Coronavirus for your therapy private practice. COVID-19/Coronavirus Resource List: https://go.privatepracticeworkshop.com/covid-19-therapist-resource-list Sign up for a FREE trial of Spruce’s HIPAA-compliant phone and communication system at www.sprucehealth.com/ppw for 20% off your first month. Matt Headland’s website: www.mattheadlandmedia.com
Tune in to this special episode to hear mine and Dr. Jeremy Sharp’s (of The Testing Psychologist) essential advice and strategies for managing your private practice during the COVID-19/coronavirus pandemic in a live Q&A format.
John sits down with writer, LMFT, former group practice owner, and “simplicity strategist” Chrissy Bensen.
John sits down again with “sidekick”/co-host Matt Headland for another segment-based episode, where they cover: 1. Private practice current events 2. “Rate my homepage” live website critique 3. Marketing hack 4. Tech tip 5. Quote to ponder
In a completely new format, John is joined with “sidekick”/co-host Matt Headland for a segment-based episode where they cover: Private practice current events “Rate my homepage” live website critique Marketing hack Tech tip Quote to ponder
John sits down with private practice owner and Fully Booked alumni Mike Becker to talk about his journey from full-time agency to full-time private practice.
John sits down with professional copywriter Megan Kachigan to learn about her 5-step process to copywriting. Megan breaks down each step in an easy, accessible way so that you can start implementing each step to improve your own copy.
