Future Commerce Podcast: eCommerce, DTC and Retail Strategy
Summary: Are you looking for eCommerce insights, strategy, or operational advice for your eCommerce business? Future Commerce is the leading podcast for founders and operators alike who aren't looking for the next conversion rate optimization tip or how to execute a playbook. It's for those who yearn for something deeper than CRO and PPC. Each week our hosts Phillip Jackson and Brian Lange ask hard questions to founders and executives at successful brands and how they turned their 'making money online' approach into a thriving business. Weekly essays, blogs, show notes, full transcripts, and quarterly market research reports are available at https://futurecommerce.fm
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- Artist: Future Commerce
- Copyright: ©2020 Future Commerce
Podcasts:
Jack DeFuria joins the show as he talks about founding Parade while in college with his Co-Founder Cami, how Parade approaches their brand, and the pursuit of building America's next great underwear company.
Capital and the Creator Economy: Two Conversations with Sari Azout
The Anti-Blands: Existential Brands and the New Dadaism
Jackson Jeyanayagam, VP of DTC at Clorox, joins us today to talk about Clorox's DTC strategy, launching a new brand for an under-served, generation segment in the marketplace, and how his past experiences have prepared him and brought a fresh perspective to his current role.
Indulging in candy should be fun, not a total guilt trip. Mayssa Chehata, founder and CEO at BEHAVE joins the show to talk about building BEHAVE and being flexible in founding a business. How does she bring the childhood magic of candy to adults? Listen now to find out!
Ingrid joins the show today while Phillip is on vacation. We chat about the impact 2020 has had on business growth (and in some cases, decline) and Walmart's new partnership which has the potential to help small businesses.
Pants are a social construct, just like retail seasonality. And with the “new normal,” retailers will need to adjust to new consumer habits. Phillip & Brain discuss this new rhythm of retail and more as they review Future Commerce’s most recent report - Retail Rebirth. Listen now!
Nilla Ali joins the show to talk all things BuzzFeed commerce, the affiliate model, and respond to some criticism BuzzFeed has drawn.
Italic is a new way of shopping - a yearly membership grants its customers exclusive access directly to manufacturers of name brands, at a fraction of the cost. Jeremy Cai, CEO at Italic joins Phillip to chat all things Italic, including their business model, and what is next for Italic.
Evan Moore, Vice President of Commerce Partnerships at NBCUniversal, joins the show to discuss NBCUniversal Checkout, a new commerce experience from NBCUniversal that merges content and DTC commerce.
What makes a brand meaningful? Future Commerce sought to answer this question in our recent report, Nine by Nine: 81 Brands Changing Our World. In this episode, Part 2 of 2, Phillip & Brian sit down and reflect on the report and the categories included.
What makes a brand meaningful? Future Commerce sought to answer this question in our recent report, Nine by Nine: 81 Brands Changing Our World. In this episode, Part 2 of 2, Phillip & Brian sit down and reflect on the report and the categories included.
Floyd is rethinking furniture. They make near-heirloom quality that you'll want to keep - possibly forever, and they deliver right to your door. Floyd is a different type of direct to consumer brand. In this episode, Brian sits down with Kyle Hoff, Co-Founder, and CEO of Floyd to discuss how Floyd is rethinking sustainability - by offering quality, comfortable, and beautiful furniture.
Keith Anderson, SVP of Strategy & Insights at Profitero, joins the show to discuss Profitero's role in the CPG and DTC world and brands' move towards building a stronger eCommerce presence.
We all feel it: the rhythm of retail has been disrupted. Current events have changed the way consumers shop and Future Commerce has partnered with Gladly to bring you Retail Rebirth: a report that will inform retailers what this "new normal" is and how consumers plan to spend.
