The Chopped Podcast
Summary: NamelyMarly.com and Chopped Conference creator Marly McMillen reveals strategies to take your food blog to the next level. Through exciting interviews with industry leaders she will help you grow your social media platform, hone your online business skills, create killer marketing strategies, learn the latest tricks to improve your food photography and more in order to get ahead of the curve in the food blogging world. Become the food blogging business owner of your dreams with the Chopped Podcast!
As a food blogger, finding time to get everything done is always a struggle! Today’s guest, Jessica Scully, is talking about time management. As an owner of a fitness center, mom, wife, and food blogger, Jessica has experience managing multiple priorities. Her fitness instructor mindset also gives plenty of tough love combined with self care as well. If you’re looking for a dose of inspiration, today’s episode will get you there!
As a food blogger one of the biggest struggles can be simply showing up to do the work day in and day out. Today's guest, Brian Dixon, specializes in helping entrepreneurs not only find their audience but also reignite the spark and passion for their blog! Listen in as Brian shares his tips on how to become a mission focused blogger!
Have you ever dreamed of being a really successful food blogger? Jessica Hoffman of the site Choosing Chia is today’s guest and she’s talking today about Developing a Food Blogger Work Ethic in order to find joy and balance in the work of achieving your goals. You can’t always have control over the outcomes, but you can use these mindset shifts and visioning techniques to fall in love with the process which can, in turn, have an impact on how you approach the work.
Food blogging can be a lonely business! It can feel like everyone has the skills to make it happen except you! Add to the mix a few rejections from places like Food Gawker and brands, and you’ve got a real recipe for disaster. Stephanie Melchione with the site The Cozy Cook talks about the rejections she experienced early on in her food blogging career, and how she persevered, dug in her heels and learned new skills, and ultimately quit her job to pursue food blogging full-time!
Adopt an Email Growth Mindset and optimize your email strategies. Email is where it’s at, and if you feel there’s room to improve your email marketing strategy, Matt is the go-to expert! He’s worked with thousands of bloggers, including well-known food bloggers, to help them grow their list, and send more engaging content to their readers. Be a part of the email strategy movement by listening to today’s episode!
Have you heard all the buzz lately about keywords lately? Keywords are the most talked about SEO component and the least understand. Today’s guest, Brandi Crawford, is here talking with Marly about all things keywords and how you can optimize keywords to help grow your traffic!
There are a LOT Of myths about SEO and today’s guest, Megan Clarke of Clapping Dog Media is here to dispel those myths! Do you think SEO is constantly changing? Or that it’s just too hard? Megan has some great ways you can incorporate SEO into your food blogging strategies. It’s a lively and fun conversation that will leave you feeling inspired!
A failure to plan is a plan to fail and the really successful people in this world have that figured out. As a blogger, you’re the boss so creating a plan is paramount for your success! Michelle Palin is today’s guest on the Chopped Podcast and she’s talking about planning, setting goals and finding ways to achieve them!
Has your blog been the victim of scope creep? This is what happens when we start out with an original purpose and slowly expand that purpose to include more and more. Nora Schlesinger is here today to discuss how to solve those scope creep issues. She refers to it as downsizing your blog. Nora is sharing specific strategies she used to downsize her blog and as a result grow her traffic and revenue!
If you’re curious about self publishing a cookbook, Chelsea Cole is telling her experience and shares her process for how to self publish, how to design a cookbook, and more! Chelsea was inspired to create her first cookbook and shares about how the experience changed her blog and opened many doors for her and her blog!
If you are feeling a heightened sense of emotion related to your food blog — whether you’re scurrying to update old content or trying to get more traffic — adopting a Curiosity MIndset can transform your entrepreneurial experience. Special guest, Cara Ansis is here to talk about the ways that understanding your motives and underlying negative self talk can drag you down. Take on the Curiosity Mindset to find more joy in your day-to-day life and as a blogger!
If you feel overwhelmed as a food blogger, there’s a reason why — it’s too all too much! There was a day when a food blogger could be a solopreneur but the industry is changing, expanding, and requiring more and more of individuals who are committed to success. Sara Nelson of the site Real Balanced is here with a new business model: A team approach model to food blogger. She encourages food bloggers to “Marie Kondo” the work and do what brings them joy and find other people to do the rest.
Are you the super hero for your blog? That may seem like a good thing, but Mike Michalowicz is here talking about why we should be moving the needle from super hero to Super Visionary! Why? Because becoming the Super Visionary will transform your day-to-day work from stressed and overwhelmed to feeling more passionate and inspired about your mission. You will love today’s uplifting discussion from the author of the entrepreneur's favorite book, Profits First.
Erren Hart with the site Erren’s Kitchen describes her success story as a food blogger with all of its ups and downs. She’s an inspiration in so many ways, especially as she talks about her drive and passion towards the path of success. Erren has such a great sense of humor and shares so honestly, it’s a real treat to listen in to today’s episode. Grab a cup of coffee and join this authentic and real discussion about the highs and lows of food blogging!
In this episode of the Chopped Podcast, I’m joined by Nora Taylor of the site Nora Cooks. We talk finding courage to follow your dream. Because Nora had other options before her. Solid options. It was a job offer that fit her education. But following a "whim" Nora found herself purchasing her first DSLR instead. Today's discussion highlights what happened after that, including her quick success in the food blogging world, and a lot about how she got to that point!