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In this second episode of the Product series, we dive into some practical examples of the Job's To Be Done (JTBD) framework. With Eric White we look into how Bob Moesta was able to transform the selling ability of condominiums. We then take a look at how Learn more about your ad choices. Visit megaphone.fm/adchoices

John Vars a project manager at TaskRabbit, talks with us about he has was able to come into a relatively new company and create a structure to achieve higher results. He shares some tools that he uses to keep things organized and on track such as the OKR Learn more about your ad choices. Visit megaphone.fm/adchoices

In this first episode of our Product series we track the start, evolution and explosion of growth that occurred in the baseball cap industry. We look at how a few key people and decisions caused a once non-existent product to bloom into a two billion doll Learn more about your ad choices. Visit megaphone.fm/adchoices

George Santino musician and author of Get Back Up: From the Streets to Microsoft Suites, shares with us his story and how he used his street smarts and hard work to maneuver through multiple career changes to eventually end up as a Microsoft partner. Geor Learn more about your ad choices. Visit megaphone.fm/adchoices

Raghav Bahl, Co-Founder of Quintype and The Quint, talks with us about how he launched himself into the TV and Media market which made him a crucial part in bringing in multiple networks such as CNBC to India. He then discusses four keys on how to establi Learn more about your ad choices. Visit megaphone.fm/adchoices

Eliot Peper author of Neon Fever Dream and Cumulus, talks with us about how we are signing over our data in exchange for free services, and what questions we should be asking before signing the dotted line. Eliot also compares his fiction book Cumulus to Learn more about your ad choices. Visit megaphone.fm/adchoices

In this final series episode, we summarize how big companies are using our data as a new currency. With companies such as Google and Facebook we are trading our data in exchange for the benefits of their product. Is the solution to stop giving big companies our information, or is it about recognizing how companies are using our data and making a conscience decision of what information we give away? We tackle these questions and more on this week's episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

JR Little, author of Listening Brands, and is the Global Head of Innovation at Carat, talks with us about how brands can leverage social data to increase the effectiveness of marketing campaigns. He also shares the importance of using data points to see t Learn more about your ad choices. Visit megaphone.fm/adchoices

In this fifth episode of the data series we look into some examples of companies using big data in unique ways. Yelp is using modern search terms to find the perfect restaurant, businesses are changing their marketing depending on the current weather, Goo Learn more about your ad choices. Visit megaphone.fm/adchoices

Derrick Harris of Mesosphere talks with us about how data is changing the way businesses operate. The ability to capture data at quantity and analyze it at speed has enabled companies to create much more personalized experiences and develop competitive ad Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode we take a deep dive into OKRs (Objectives and Key Results) and why you should consider setting them up at your company. We learn how to use OKRs to achieve large, ambitious company goals, while keeping everyone on track at the team and ind Learn more about your ad choices. Visit megaphone.fm/adchoices

SC Moatti, author of Mobilized, talks with us about what the mobile revolution really means both for companies and for consumers. She shares insights about the rapid changes of an industry that is bridging the gap between technology, physical spaces, and Learn more about your ad choices. Visit megaphone.fm/adchoices

In part three of our series on data, we explore how three incredible companies, Hubspot, Codeship, and Shopify, leverage data to inform growth. We'll take you through each of their stories and break down the key elements they use to drive systematic growt Learn more about your ad choices. Visit megaphone.fm/adchoices

Amr Awadalla, co-founder of Cloudera, talks with us about how they originally thought their customers would just be tech/web/telecom/financial industries, but the advent of the "internet of things" completely changed the game. Their technology is now bein Learn more about your ad choices. Visit megaphone.fm/adchoices

In the second part of our series on data we talk about the origins of Hadoop, the technology that formed the very foundation of what we know as “big data”. The emergence of Hadoop represents perhaps the single most important development in our lifetimes for storing, processing, and retrieving big data. And not only is this technology behind just about everything you touch on the web, it’s now even being used in the medical field to save lives. Including interviews with Vas Natarajan of Accel Ventures and Amr Awadallah of Cloudera. Learn more about your ad choices. Visit megaphone.fm/adchoices